I once heard a funny watch quote that says, “With great popularity comes great counterfeiting”, which is a statement attributed to most luxury timepieces.
After being in the business of crafting timepieces since 1875, Audemars Piguet has built a reputation for designing some of the most timeless watches to have graced the watchmaking scene, like the Royal Oak and Millenary. The high demand for AP watches comes with a very high level of counterfeiting, and the market is now filled with fake AP watches.
The increasing demand for Audemars Piguet watches has led to the success of the counterfeit market. The fake watches are made with simulated materials and with poor designs also. These fakes are often difficult to distinguish from genuine AP watches because they make them look identical to the real ones.
About Fake Audemars Piguet Watches
The fear of being called out for wearing a fake built my interest in watches in the first place because I had to understand every piece that caught my eye. It is not a surprise that there is a fast-growing market for fake AP watches, as they are one of the most sought-after brands for producing luxury watches worldwide.
If I were not familiar with Audemars timepieces, I would have probably bought a fake one, thinking it was the real thing, because of how popular these fakes have become in the market.
Audemars Piguet watches are made with top-of-the-notch materials and high-level craftsmanship, these fakes are quite the opposite, and they often don’t even replicate the real versions in any way. So if these watches aren’t built like the real ones, why do people buy them?
We live in a world where having a luxury timepiece on your wrist would get you into circles you won’t dream of entering. So, many people who can’t afford a real AP settle for the fake to fit into these gatherings. Some people have little or no understanding of luxury watches, so they end up buying the fake Audemars Piguet to show it off as its real counterpart.
Purchasing a fake AP is not a good idea for whatever reason you might have because you’re not only fooling yourself by buying a sham product, but you’re also promoting the counterfeit market.
How to Spot a Fake Audemars Piguet
Even as a watch enthusiast, I’m always critical when it comes to AP watches because of how convincing the fake ones are. These are a few factors to take note of before buying an Audemars Piguet watch:
Price of the Watch
I would be suspicious of a dealer trying to sell me an AP for $10,000, and you should too. An entry-level Audemars Piguet watch, like the 33mm quartz Royal Oak could cost around $15,000, and the most expensive AP watches could be sold for over $400,000. It would help to be careful of watches sold for less than the retail price because most luxury timepieces tend to cost more on the secondary market than they do at retail.
Build Quality and Materials
Audemars Piguet watches are made with the finest materials like titanium, ceramic, shades of gold, and stainless steel. The brand is well-known for its choice of the highest quality materials, so buying an AP watch that doesn’t portray a very high standard of quality won’t be a good idea.
Weight of the Watch
The features and complications a watch has often determines how heavy it will be. An average AP watch with few features feels pretty heavy on my 8-inch wrist, and some models, like the new calibre 1000, have up to 40 functions with 23 complications and are a lot heavier. So being conscious about the weight of an AP you are trying to purchase might save you from buying a fake one.
Case Finish
AP watches are smoothly polished with sharp edges, and it is always difficult to meet the standard of such fine finishing on a fake one as they often have uneven finish and rough edges.
Dial
The markings and logo on the dial of AP watches are crisp and clear with the same measurements, and they do not wear or fade off. Fake Audemars Piguet timepieces often have uneven logos and markings, which can be noticed if taken note of, and they always change colors because of the substandard materials used in making them.
Watch Movement
Audemars Piguet watches come with sophisticated in-house movements and some other popular ones among luxury watches. Unlike other timepiece parts, original movements are hard to find, so a fake timepiece often has a substandard movement and can be spotted.
Watch Bracelet
The links of AP watches are appropriately aligned and made with quality materials. The clasps of the watches are also firm and secure, with the Audemars Piguet logo engraved at the tip sometimes. The fake AP watches are often made of cheap metals with unaligned links.
Watch Documentation
Having a reputable watch dealer as a friend has come in handy more times than I can count. Checking the case back for the serial number and requesting the documents is another way of detecting a fake timepiece. And when you’re still in doubt, take the watch to a reputable watch dealer for further confirmation.
How to Spot a Fake Audemars Piguet Royal Oak
The Royal Oak is not just the most popular Audemars Piguet watch. It is one of the most sought-after in the world of luxury timepieces, so it is not a surprise you can find many counterfeits in the market. You must know how to differentiate between a fake and a real one if you want to buy a Royal Oak.
These are some of the things to look out for to spot a fake Royal Oak:
Watch Bezel
The Royal Oak is known for its well-polished steel bezels, screwed down with eight hexagonal screws. These screws are spaced evenly and are well aligned. A fake Royal Oak might have a rough bezel with different shapes of screws unevenly spaced, so be on the lookout.
Watch Dial
The signature dial on a Royal Oak is made of Tapisserie, a guilloché pattern. This pattern is spaced evenly and is symmetrical; the design used on a fake one may be uneven and crooked.
Case Back
The case back of Royal Oaks is one distinct feature that makes it easy to spot a fake one. It is made of sapphire crystal, so the watch’s movements can be seen through it. Sapphire crystals are also scratch-proof, so scratches on the back can quickly give a fake one away. And the movements are always sophisticated and defect free, which is always very difficult to replicate on a fake Royal Oak, and they could be easily spotted through the transparent back.
Watch Logo
A genuine Royal Oak has a logo designed with raised gold letters. They are well-polished and clear, and they do not fade off. The logo on a fake one might be printed or stamped on the dial and have a faded or blurry look.
Serial Number
All luxury watches come with unique serial numbers, and the Royal Oak is no exemption. They can be found on the case back of each one, engraved in a consistent and prominent font. A fake Royal Oak might have the serial number printed or stamped with inconsistent and blurry fonts.
Warranty
Royal Oak watches come with a warranty when they’re bought on retail, so asking your dealer for a warranty and a certificate for authentication is a way to ensure you are getting a genuine piece. If they can’t provide you with these papers, you should probably not swipe your card for such a timepiece.
Watch Packaging
To get customers hooked at first sight, materials like suede and velvet are mostly used in the packaging of luxury timepieces. So when trying to get a Royal Oak, don’t just focus on the watch itself; take a look at the packaging for cheap materials before buying.
How to Ensure You Buy a Real Audemars Piguet
Made up of valuable materials like gold and platinum, and having such a strong position in Swiss horological history, investing in an Audemars Piguet watch could be a great idea because most of them tend to appreciate value. But before making that purchase, there are some things you should do to ensure you are getting a genuine AP timepiece.
Do Not Buy On Impulse
Just because a timepiece looks good on the outside doesn’t mean you should jump on it immediately. Take time to compare different models to see if you can get another that might serve you better. An AP watch is a serious investment and should be carefully thought about.
Do Your Research
Learning about the brand’s history and models will help you identify a genuine Audemars Piguet watch from a counterfeit. So read about the timepiece you want to buy and also try to understand its heritage.
Make Sure You Seek the Opinion Of Experts
Asking experienced collectors and watchmakers for their opinion on a Particular AP watch would be helpful if you are not certain about the authenticity. There are also various online platforms where the opinions of watch experts can be sought for free on watches, so make sure you are seeking the help of people that know a lot more than you when it comes to timepieces.
Asking Your Watch Dealer for Photos and Documents
Most purchases are now made online, so asking for photos and videos of the watch would not only save you from buying a fake Audemars Piguet, but you will be able to confirm if the timepiece has any defects or damages. And if it does, you can either terminate the transaction or request for it to be changed.
Buy From A Reputable Seller
There are watch dealers authorized by Audemars Piguet to sell their watches, and these are the best people to buy from. They can provide you with a certificate to authenticate the timepiece, and you can be sure they have a return policy in place if you eventually discover any defect after purchase.
These fake watches often come with very attractive price tags to interest people. After taking these steps and you’re still not convinced about the originality of the Audemars Piguet timepiece you want to buy, you should tread the path of caution and let go of that deal, no matter how juicy it might seem, to avoid any regrets. You can also go to different buyers to compare the look of the same watch and the price.
Conclusion
Even for experienced collectors, differentiating between real and fake AP watches might be difficult because of the effort put into counterfeit watches these days. Summarily, no guide can 100% guarantee you spot a fake Audemars Piguet, but being conscious of these factors above gives you a better chance of going home with an original timepiece.
So you’ve got your eyes on an Audemars Piguet but don’t want to sell your mid-range car to pay for it? No problemo. Many of us dream of owning one too. As an avant-garde pioneer of the luxury watch industry, the Swiss Marque belongs to an echelon dubbed “the Holy Trinity of Watches” or “Holy Trinity of Swiss Watchmaking.
The manufacturer’s repertoire is lined up with some of the finest and most highly coveted timepieces that reconceptualize fine watchmaking. Because the brand is one of the most famous watch manufacturers in the world (right next to Patek Philippe and Vacheron Constantin), owning an average Audemars Piguet watch will cost you from $40,000 to over $200,000.
Top-of-the-line models will even set you back around the same amount as a brand-new Porsche 918 Spyder. Good news for people who want to add a grail AP piece to their watch collection; not all Audemars Piguet watches are priced the same. You can own several fantastic cheap watches from the Swiss giant for a surprisingly reasonable investment.
Discover 8 cheapest Audemars Piguet watches on the market right now.
About Audemars Piguet Watches
Audemars Piguet…please, for heaven’s sake, go back and pronounce it as “Oh-du-mahr Pee-geh” not “Oh-du-mahrs P-ih-get” It’s a silent ‘s’ ‘u’ and ‘t’. Now that you’ve gotten it right let’s move on.
Audemars Piguet is an ultra-luxury brand whose watches are idolized in the Horological world. Famous for its rich and illustrious heritage, the watch company was founded in 1875 by Jules-Louis Audemars and Edward-Auguste Piguet in Le Brassus, Switzerland.
The founders were both skilled watchmakers and collaborated to create complicated watches with exceptional craftsmanship. They aimed to produce complete watches rather than just supplying movements to other companies, which was a common practice at the time.
In 1892, Audemars Piguet introduced the world’s first minute-repeating wristwatch, a groundbreaking achievement in watchmaking. This invention was followed by other notable complications, including perpetual calendars, chronographs, and grand complications, establishing the brand’s reputation for technical prowess.
Throughout the following decades, the brand produced a range of timepieces, including dress watches, sports watches, and high complications, cementing its position as a leading luxury watch manufacturer.
One of the brand’s most iconic models is the Royal Oak, introduced in 1972. Designed by Gérald Genta, the Royal Oak pioneered the advent of luxury sports watches. It featured an octagonal bezel secured with exposed screws and an integrated bracelet, challenging traditional design conventions.
The watch became a sensation and has remained one of the most recognizable and sought-after luxury watch models in the world.
As the brand’s reputation widened, Audemars Piguet watches increasingly got highly-esteemed for their combination of artistry, technical excellence, and a commitment to pushing the boundaries of watchmaking.
Each timepiece reflects the brand’s unwavering pursuit of horological perfection and is considered a symbol of luxury and prestige, allowing it to command higher prices in the watch market.
Are Cheap Audemars Piguet Watches Worth It?
When it comes to AP, a cheap watch will be priced anywhere between $17,000 to $35,000. While a timepiece worth several thousand dollars should not be termed cheap, it’s pretty much on the affordable end of the brand’s luxury watch spectrum.
An entry-level AP watch is totally worth buying because, as a prestigious luxury watchmaker committed to preserving the art of traditional watchmaking, each timepiece is meticulously crafted. Not only do you add to your collection a remarkable watch that is both functional and artistic, but you also invest in something valuable that can be passed down to future generations.
All AP watches, irrespective of the price, exude tradition, expertise, and exclusivity. That being said, do not just buy a timepiece from Audemars Piguet to “buy an AP”. If you like exquisite, innovative mechanical watches of the highest quality, then buy them. The affordable price is just a bonus.
Why are Audemars Piguet Watches Expensive?
AP watches are expensive because of factors like:
Exceptional Craftsmanship: Each AP watch is meticulously handcrafted by skilled artisans. The brand is renowned for its commitment to precision, attention to detail, and use of high-quality materials.
The labor-intensive nature of their production process increases the cost. The brand has always been guided by the principles of quality over quantity.
Materials: Another factor that contributes to the high cost of the watches here is the high-end materials used in their making.
From the finest precious metals like gold and platinum to innovative materials like ceramic and forged carbon, the brand ensures that its watches are crafted using the best materials available.
Limited Production: AP maintains a policy of limited production to maintain exclusivity and preserve the brand’s desirability.
Only about 40,000 timepieces are produced each year. As a comparison, 1 million watches leave the Rolex atelier each year, while Omega is estimated to manufacture around 500,000 timepieces each year.
This limited availability, combined with high demand, drives prices for an AP watch higher due to the principles of supply and demand.
Complex Movements: Audemars Piguet watches often feature intricate and sophisticated mechanical movements. The company employs highly skilled artisans, including watchmakers, engravers, and gem-setters, to create its timepieces.
Many of Audemars Piguet’s movements are hand-finished and decorated, featuring intricate engravings, perlage, and Côtes de Genève decorations. These movements require extensive research, development, and engineering expertise, which of course, also means exclusive prices.
Innovation and Design: Industry giant Audemars Piguet has a reputation for pushing the boundaries of watchmaking, introducing innovative designs and technologies.
They have introduced several groundbreaking features and complications, such as the world’s thinnest automatic tourbillon movement and the first-ever skeletonized perpetual calendar.
Their watches often feature unique and complex complications, such as tourbillons, perpetual calendars, or minute repeaters, contributing to higher prices.
Brand Prestige And Associationwith Royalty and Celebrities: AP has established itself as one of the most prestigious and respected watch brands globally. The brand’s long history, commitment to excellence, and association with luxury and exclusivity contribute to its premium pricing.
Its watches have, for a very long time, been associated with royalty, celebrities, and influential individuals. This association adds to their appeal and prestige. Prominent figures such as LeBron James, Jay-Z, and Arnold Schwarzenegger have been known to wear Audemars Piguet timepieces.
Marketing and Advertising: Luxury watch brands like Audemars Piguet invest significantly in marketing and advertising campaigns to build brand awareness, maintain their image, and attract customers. As you’d expect, these costs are reflected in the final price of the brand’s timepieces.
Don’t Get It Twisted: Cheap Vs Fake Audemars Piguet Watches
The term “cheap Audemars Piguet watches” is somewhat contradictory because AP is known everywhere in the world for its exclusivity and prestige. Very cheap AP watches sold at significantly lower prices than market value are often counterfeit or replica watches.
There are thousands of fake AP watches with low prices, but please do not purchase a cheap counterfeit or replica AP watch. Here’s why:
1. Counterfeit AP watches are typically made with subpar materials and inferior craftsmanship.
2. Counterfeit AP watches have zero intrinsic value and will never appreciate in worth.
3. Supporting the counterfeit market not only undermines the integrity of a legitimate brand like Audemars Piguet but also contributes to criminal activities such as counterfeiting, trademark infringement, and organized crime.
8 Cheapest Audemars Piguet Watches
Here’s a list of the 8 cheapest Audemars Piguet watches you can find in the brand’s current catalog:
First introduced in 1972, the Royal Oak is one of AP’s flagship models. The watch is known for its sporty yet elegant aesthetic that combines robust construction with refined details. Celebrities are crazy about the Royal Oak collection, and the watch has been spotted on the wrist of Steph Curry, Travis Scott, Drake, Justin Bieber, Will Smith, and Serena Williams, to name a few.
The design of the Ref. 15510ST.OO.1320ST.08 is characterized by a distinctive octagonal-shaped case inspired by a ship’s porthole. The stainless steel case with glare-proof sapphire crystal on the top measures 41mm in diameter and has a thickness of 10.5 mm.
The silver-toned “Grande Tapisserie” dial has a delicate texture with sleek hour markers, a date window at 3 o’clock, and the brand’s logo at 12′. The new Audemars Piguet Royal Oak Selfwinding 15500ST is visible through the watch’s transparent case back and is known for its precision and reliability. It retails for approximately $27,700.
The Code 11.59 collection was introduced in 2019 and represents a significant departure from Audemars Piguet’s traditional designs. Never mind the haters in several watch forums who complain about this icon by saying it’s boring, too simple, and lacks personality. This right here is an understated, refreshing, serene, and collected timepiece just as much a status symbol as the prestigious Royal Oak.
The Code 11.59 Ref. 15210ST.OO.A056KB.01 features a round case made of stainless steel. The case diameter is 41mm, and the watch has a thickness of 10.7mm. The case also comes with a sapphire crystal on both the front and back, providing a clear view of the movement. Featuring a green dial with white gold hour markers and luminous hands, this watch signals an audacious and resolute turn toward the future.
It is powered by the caliber 4302, developed and manufactured in-house by Audemars Piguet. The self-winding movement operates at a frequency of 4Hz and provides a power reserve of approximately 70 hours. Good news is that you can own this icon for around $25,000.
3. Audemars Piguet Royal Oak Quartz (ref. 67650ST.OO.1261ST.01)
While the Royal Oak collection is primarily known for its mechanical watches, Audemars Piguet also offers a quartz version within the range. The quartz models feature a battery-powered movement, offering precise timekeeping and ease of use.
For a little above $17,000, you can own a piece of the legendary Royal Oak collection, which is one of the brand’s most iconic and successful lines.
The quartz Ref. 67650ST.OO.1261ST.01 features a case and bracelet made of stainless steel. The case measures 33mm across and has a height of 7mm. The black dial is very captivating and features a “Grande Tapisserie” pattern.
“Grande Tapisserie” is French for “large tapestry”, and in this case, it describes the intricate, repetitive motif and richly textured design of the dial.
4. Audemars Piguet Royal Oak Offshore Diver (ref. 15720ST.OO.A009CA.01)
Behold an investment-worthy watch that flawlessly balances form and function. Not only is the Offshore Diver superbly elegant and luxurious, but it is also one of the most durable dive watches in the world. The timepiece is water-resistant to a depth of 300 meters (1,000 feet) and features two gray ceramic screw-locked crowns and a unidirectional rotating bezel, both of which contribute to its water resistance.
As a dive watch, the Royal Oak Offshore Diver includes features that are useful for underwater exploration. It has a prominent minute scale on the dial, which allows divers to track their elapsed dive time accurately.
The blue inner bezel with a zone from 60 to 15 minutes in white can be used to measure dive times as well, thanks to its unidirectional rotation and a luminous marker at 12 o’clock. The stainless steel case has a diameter of 42mm and a thickness of 14.2mm.
The intriguing “Méga Tapisserie” pattern on the gray dial is complemented by white gold applied hour-markers and luminescent hands, which guarantees legibility in the darkest and deepest of waters. It retails for around $30,000.
The idea behind Code 11.59 is to introduce classic round timepieces that resonate with contemporary clients who are fashion-conscious. If you have a flair for ostentatious luxury watches that are good-looking without being over the top, you should consider this icon.
The Ref. 15210BC.OO.A002KB.01 is the epitome of modern luxury and comes in a sleek 41mm 18-carat white gold case. The splendor of the white gold case causes it to shine brilliantly depending on the light conditions.
Every feature of this watch is impressively detailed, and the breathtaking dial with almost no bezel is the star of the show. The smoked blue-lacquered dial with a sunray pattern base is adorned with striking white gold applied hour-markers and hands.
The watch is powered by the self-winding Caliber 4302 and comes mounted on a comfortable black rubber-coated strap with an 18-carat white gold pin buckle.
6. Audemars Piguet Royal Oak Jumbo Extra Thin (ref. 16202ST.OO.1240ST.02)
With such a grand display of exquisite craftsmanship and incomparable aesthetic sensibility, it’s a win-win situation for you when you get this watch for $35,000. The Ref. 16202ST.OO.1240ST.02 pays tribute to the original Royal Oak from 1972 and features a sleek 39mm stainless steel case with a slim profile of 8.1mm thickness.
The watch is powered by the latest ultra-thin self-winding caliber 7121. This movement is known for its precision and reliability and is considered one of the thinnest automatic movements in the world.
The “Bleu Nuit, Nuage 50” “Petite Tapisserie” dial is decked with refined white gold hands and hour markers, providing a luxurious contrast against the dial background. It is paired with a matching bracelet that integrates seamlessly with the case.
7. Audemars Piguet Royal Oak Offshore Chronograph (ref. 26238ST.OO.A340CA.01)
We like our sports watches to be very precise, sophisticated, impenetrable, and indestructible. Thank God the Royal Oak Offshore Chronograph delivers the practicalities with cutting-edge materials. The robust 42mm case is crafted from stainless steel and is accompanied by a blue rubber strap with textile decoration and stainless steel pin buckle, adding to its sporty aesthetic.
The blue “Méga Tapisserie” dial is highly detailed and features a variety of functions. We have black sub-dials with orange accents for measuring hours, minutes, and seconds at 6′, 9′, and 12′, as well as a date display at 3 o’clock.
Inside the watch, you will find the latest flyback chronograph, the Caliber 4404, with 40 jewels, 433 parts, and a power reserve of 70 hours.
Need an affordable AP watch that offers the brand’s statement of power and prestige on your wrist? Look no further; AP’s got you covered with the Code 11.59 Chronograph, a watch that has discerning collectors stampeding to get their hands on it.
The large 42mm diameter of this timepiece gives us an expansive view of the striking dial. The dial is protected by a double-curved crystal that offers a magical optical effect on the watch’s face.
The thickness of the case is 12.6mm, so it certainly makes its presence known on the wrist which is a good feel. The “Bleu nuit, Nuage 50” dial has an eccentric design characterized by a multi-layered construction, creating depth and visual interest. The watch is fitted with a rubber-coated strap with stainless steel pin buckle and retails for approximately $35,000.
Conclusion
Audemars Piguet’s unparalleled approach to watchmaking has placed it as one of the top Swiss watch brands of all time. The fact that it has remained an independent and family-owned business for almost 150 years now makes it the most traditional Swiss watchmaking company. If you value the heritage and unique identity of AP watches, don’t hesitate to add one to your collection.
All right, everybody. Here it is – a definitive list of the most appealing entry-level Swiss watches. While Swiss watches have long been synonymous with unparalleled craftsmanship and prestige, I know too well that not all horological enthusiasts possess a vault filled with gold bars and that a Rolex, for many, may as well cost a trillion dollars, let alone $15,000. This curated selection of timepieces combines style, technical prowess, and, of course, affordability.
These watches serve as your gateway into the enchanting realm of Swiss horology, allowing you to find a piece of Swiss artistry for your wrist without breaking the bank. Each watch we’ll look at showcases exquisite design, impressive technical features, a price tag that won’t induce heart palpitations, and, let’s not forget, the allure of renowned Swiss branding.
Inexpensive Excellence – Entry-Level Swiss Brands
When it comes to Swiss timepieces, the pursuit of excellence need not come with a hefty price tag. In the captivating world of entry-level Swiss watches, a surprising array of brands offer buyers a chance to buy into affordable horological splendor.
These timepieces cater to new collectors yearning for their first ‘nice watch’ and discerning individuals who appreciate a touch of horological brilliance without the burden of excessive spending. As I’m sure many of you know, sleeper hits and ahead-of-the-curve grails often reside in the least gregarious collections.
Among the distinguished brands gracing this list, we encounter stalwarts such as Tissot, a master of affordable luxury renowned for their meticulous craftsmanship and commitment to precision.
Then there’s Hamilton, effortlessly merging American heritage with Swiss savoir-faire, offering iconic timepieces that evoke a sense of adventure and class. For those seeking a touch of sporty sophistication, Certina is a brand worth exploring, with its rugged yet refined timepieces designed to withstand the wear and tear of everyday life.
There’s a piece for every taste on this list, and if, like me, you’re prone to picking watches that make your wallet sweat, these timepieces should be a breath of fresh air.
Spotting An Affordable Swiss Watch
Swiss watches have long reigned as the epitome of craftsmanship and prestige. However, acquiring a Swiss timepiece has often been associated with a considerable dent in one’s wallet. What few people appreciate is that affordable, reliable Swiss watches exist.
To help you navigate this vast and somewhat complicated territory, here’s a short buyer’s guide to spotting an affordable Swiss ticker.
Brand Status: The Aura of Prestige
When searching for an affordable Swiss watch, brand status plays a crucial role. Opt for brands that have a well-established reputation for quality and craftsmanship. Look for names like Tissot, Hamilton, Oris, and Certina, known for their uncompromising commitment to excellence.
Watch Purpose: Striking the Perfect Balance
Consider the purpose for which you desire a Swiss timepiece. Are you searching for an elegant dress watch for special occasions or a robust sports watch for everyday adventures? Understanding your desired watch’s purpose will guide you toward brands and models that offer the right blend of functionality and style.
Build Quality & Materials: From Craftsmanship to Durability
Affordable Swiss watches can still be of remarkable build quality, make no mistake. Pay attention to materials such as stainless steel, sapphire crystal, and genuine leather straps, which contribute to aesthetic appeal as well as longevity. Seek out watches with solid construction, precise finishing, and attention to detail. Don’t forego discernment just because you’re not spending thousands of dollars.
Swiss Movements: The Heart of Precision
One of the defining features of a Swiss watch is its movement. Be cognizant of timepieces powered by Swiss movements, such as ETA or Sellita, renowned for their accuracy and reliability. These movements are the core of every Swiss watch, so be sure to understand exactly what’s inside the case before buying.
The Best Affordable Swiss Watches
Taking all the aspects above into account, here are the 20 best affordable Swiss watches you can buy today:
1. Hamilton Khaki Field Mechanical (ref. H69439931)
Hamilton’s Khaki Field Mechanical is a timepiece that pays homage to its iconic 1960s predecessor while embracing Hamilton’s military heritage. This 38mm stainless steel marvel boasts a matte finish, exuding a rugged elegance that captures the essence of a soldier’s watch.
The Khaki Field Mechanical’s dark dial sets the stage for luminescent numerals and indexes, ensuring legibility in any light condition. Its vintage-inspired design transports you back to an era when timekeeping was an art form and functionality was paramount. Protected by a scratch-resistant sapphire crystal, this timepiece is built to withstand the rigors of daily wear.
The durable NATO strap adds a touch of military flair, while the 20mm lug width ensures a secure and comfortable fit on your wrist. Hamilton’s H-50 movement is undoubtedly the most impressive part of the watch, exclusively crafted for the brand’s hand-winding timepieces.
With its remarkable 80-hour power reserve, this movement guarantees unwavering reliability, even during periods of non-wear. This Khaki Field Mechanical is a masterpiece that seamlessly blends heritage, craftsmanship, and reliability.
It’s the perfect companion for watch collectors and horologists who appreciate a touch of military-inspired sophistication on their wrists. The watch can be yours for $595.
2. Omega X Swatch Moonswatch Mission to Mars
Here’s a celestial tribute that captures the fiery spirit of the Red Planet (as well as the attention of every watch nerd on Earth, apparently). Vibrant red hues ignite against the Moonswatch’s radiant white dial and velcro strap, creating a mesmerizing visual contrast that’s as colorful as anyone could imagine a watch being.
This chronograph treat features a captivating interplay of colors and shapes. The red chronograph seconds hand commands attention, while the hours and minutes subdials showcase unique spacecraft-shaped hands in a playful nod to interstellar adventures.
Every dial proudly displays the OMEGA X SWATCH branding, alongside the iconic Speedmaster logo and the new MoonSwatch emblem. Crafted with meticulous attention to detail, this timepiece boasts a glass construction with a “hidden” S ingeniously integrated into the crystal’s center.
The dial’s outer ring and subdials exhibit a refined circular pattern, while the lugs are unobtrusive and precise by design. A distinctive ‘dot over 90’ detail adorns the tachymeter-scaled bezel – no detail has been overlooked in this collaborative effort. But the magic doesn’t stop there.
The Moonswatch Mission to Mars case is fully (and uniquely) Bioceramic, further elevating its intrinsic value. Additionally, Super-LumiNova coatings grace the hour markers, hours, minutes, and chronograph seconds hands, ensuring a captivating glow in even the darkest of cosmic moments. But, make sure to only purchase it at or close to its original price point of $260.
Tissot’s PRX is a timepiece that combines the unapologetic boldness of modernity with a familiar sense of retro charm. Designed around authentic ’70s visual prompts, this watch is something of a standalone in its price bracket.
With a timeless Tissot case shape from 1978, the PRX Powermatic 80 exudes elegance and sophistication. But don’t be fooled by its retro allure, for this timepiece is equipped with twenty-first-century features that cater to the demands of the modern individual. There’s a reason it became the hottest-trending watch on TikTok this year.
At the heart of this marvel lies the self-winding Powermatic 80 movement, a testament to Tissot’s reliability and precision. With the innovative Nivachron hairspring, this movement ensures exceptional accuracy and unwavering performance bolstered by an impressive 80 hours of power reserve.
The 40mm diameter showcases the watch’s commanding presence on the wrist, while the see-through caseback allows a glimpse into the intricate inner workings of a budget masterpiece. A scratch-resistant sapphire crystal, enhanced with an anti-reflective coating, protects the dial, ensuring both durability and pristine visibility.
As a bonus, the PRX Powermatic 80 features an interchangeable quick-release bracelet, allowing you to effortlessly tailor your watch’s fit in an instant. What’s not to like? If you’re looking to get your hands on the Powermatic 80 version, expect to pay around $675.
This is a timepiece that delves into new depths of contemporary watchmaking. With exceptional precision, remarkable water resistance, and a dynamic design, this maritime companion is built to explore underwater worlds. Crafted from 316L stainless steel, the robust case of the DS Action Diver is certainly durable.
The bezel, also made from 316L stainless steel, features a ceramic insert adorned with Super-LumiNova, ensuring optimal visibility even in the darkest depths. Protected by an antireflection-treated sapphire crystal, the dial boasts a captivating black hue, further enhanced by the Super-LumiNova’s ambient glow, creating a striking contrast against the oceanic backdrop.
This diver’s watch adheres to the hardline ISO 6425 standards, guaranteeing its reliability underwater. With a diameter of 43mm and a height of 13mm, it commands attention on the wrist while maintaining a balanced presence. Powering the Action Diver is the automatic Powermatic 80.611 movement.
Swiss-made and equipped with Nivachron technology, this movement delivers precise timekeeping by combining the expertise of ETA with Certina’s commitment to excellence. Ultimately, this is a no-frills, bash-about diver that’s not afraid of a challenge. You can get this beautiful watch for around $1,000.
5. Frederique Constant Classics Index Automatic (ref. FC-303NS5B6)
Introducing the Frederique Constant Classics Index Automatic, a timepiece that breathes new life into classic watchmaking while staying true to the brand’s mission of accessibility.
The 40mm stainless steel case showcases a refined matte finish, while the dial, available in pure silver or delicately detailed with guilloché decoration, is adorned with either traditional Roman numerals or modern applied indexes. This fusion of classic and contemporary elements creates a tangible sense of agelessness. Full of verve and fuelled by classical sensibilities, the Classics Index Automatic features a 20mm lug width and a water resistance rating of 5 ATM.
Completing the ensemble is a calf leather strap with nubuck finishing and a captivating crocodile pattern in a rich brown hue. This strap adds a touch of refinement and comfort, making it a pleasure to wear on the wrist in ways that its humble price tag doesn’t at first suggest. The watch comes with an approximate market price of around $950.
6. Victorinox I.N.O.X. Mechanical (ref. 241837)
If you’re after a full-metal sports extravaganza, the Victorinox I.N.O.X. Mechanical is worth a look. Crafted with a high-grade stainless steel case, this Swiss-made marvel exudes strength and attitude. The bezel is somewhat angular, and its anti-scratch coating ensures long-lasting pristine beauty.
For added protection, a removable bumper guards this timepiece against any issues presented by everyday wear. The bracelet, crafted from patented stainless steel, is a thing of exceptional resilience and a true testament to Victorinox’s commitment to quality. With dimensions of 43mm in diameter and a height of 14mm, this timepiece isn’t for slender wrists.
The 21mm lug width ensures a secure and comfortable fit, further enhancing the overall experience of wearing such a sturdy watch. At the INOX’s heart lies the Swiss-made Sellita SW200-1 automatic movement, visible through the translucent exhibition case back. It serves the piece faithfully, with a date function to boot.
From the polished-brushed bezel to the guilloché-finished dial, every detail of this timepiece is a testament to meticulous craftsmanship. Luminescent hands ensure optimal legibility in any light condition, while the date function adds practicality to its charm. At just $995, there’s little reason not to consider this Victorinox.
The Ball Fireman Enterprise is a suave and rigid timepiece in all of the best ways. At the watch’s heart beats the automatic calibre BALL RR1103 movement, built on the tenets of Swiss precision and reliability. With 15 micro gas tubes marking the dial’s track of the hour, minute, second hands, this watch ensures exceptional night reading capability, illuminating the darkness with a mesmerizing glow.
Built to withstand the most demanding conditions, the Fireman Enterprise boasts shock resistance of 5,000Gs, ensuring unwavering performance even in the face of impact. The stainless steel case, which is an utterly approachable 40mm in diameter and 11.3mm in height, exudes strength and style. Protected by an anti-reflective sapphire crystal, the dial is a sight to behold, available in either black or white, a no-nonsense palette if ever there was one.
Completing the ensemble is a stainless steel bracelet with a folding buckle. Every detail, from the screwed-in crown to the meticulous crest at the party end of the seconds hand, exemplifies a watch that punches above its weight stylistically. And all that for just $1,080.
8. Zodiac Olympos STP 1-11 (ref. ZO9712)
One of my favorites on this list is the Zodiac Olympos STP 1-11, a timepiece that skirts the boundaries of conventional horology in an altogether pleasing way. The 40mm case, crafted from stainless steel in a sleek silver hue, exudes both strength and timeless appeal.
Complemented by a brown leather strap measuring 20mm in width, this timepiece embraces the perfect fusion of comfort and traditional aesthetics. The automatic three-hand movement powers this horological gem, ensuring precise timekeeping and a touch of mechanical marvel.
With a dial color in a gradated grey and an offset crown, the Zodiac Olympos STP 1-11 is far more appealing than its price point implies. There’s a world of field watch-inspired beauty on the Olympos – I highly suggest trying it on and exploring that world yourself! It won’t even cost you too much, at just $895.
9. Doxa Sub 200 Professional (ref. 799.10.351.10)
The Doxa Sub 200 Professional is an extraordinary timepiece that pays homage to the brand’s rich heritage while embracing contemporary innovation. Unveiled at Baselworld 2019, this diver’s watch exudes a captivating blend of style and functionality.
Crafted from the highest-quality 316L stainless steel, the 42mm case speaks for detailed craftsmanship and durability. Topped with a scratch-resistant sapphire crystal featuring an anti-reflective coating, it embodies the distinctive curvature of the domed plexiglass reminiscent of yesteryears. With a water resistance rating of 20 ATM (200 meters), it lives up to its ‘professional’ title as far as diving goes, at least.
Driven by a Swiss mechanical automatic movement, the Sub 200 Professional offers a power reserve of 38 hours, operating at a frequency of 28,800 vph (4 Hz). The stainless steel bracelet, styled in the iconic ‘Beads of Rice’ design, ensures a secure and comfortable fit.
Equipped with a folding clasp featuring the exclusive Doxa fish logo, it adds a touch of spice and functionality, including a dive suit extension for underwater adventures when a wetsuit is a must. The Doxa Sub 200 comes with a retail price of $990.
Introducing the Mido Baroncelli Heritage Gent, crafted for watch collectors and horologists who appreciate classic design. The round case, measuring 39mm in diameter, exudes a harmonious balance on the wrist, with an average thickness of 7.3mm.
Crafted from stainless steel, this timepiece’s case is nothing extraordinary. However, there’s something very endearing about how the sharp hands and cursive script on the dial lie in contrast to the minimal, round case. The sapphire crystal, enhanced with a double-sided anti-reflection treatment, protects the white dial and ensures pristine visibility from any angle. With a see-through case back option, this starts to feel quite high-end very quickly.
The dial features applied indexes, adding depth and sophistication to its design in a pleasantly reductive manner. The date function offers practicality, while the Mido Automatic ETA movement keeps everything reliably on time. Prices for the Baroncelli hover around the $1,000 mark, but you might be able to get it for slightly less if you shop around.
11. Christopher Ward C60 Trident Pro 300
The Christopher Ward C60 Trident Pro 300, a watch that takes the iconic Trident template and elevates it to new heights, looks and feels like much more watch than most of its peers. Created based on customer feedback from the Christopher Ward forum, this remarkable timepiece embodies the desires of so many watch enthusiasts.
With a slimmer and lighter design, the C60 Trident Pro 300 offers enhanced wearability without sacrificing practicality. The two-part unidirectional ceramic bezel features a perfectly engineered “click” mechanism. The dial showcases larger indexes with increased luminosity, accompanied by the distinctive twin-flags logo at noon.
Available in three case sizes and four captivating colors, including a military-inspired olive-green option, this watch offers a variety of choices to suit individual styles. The redesigned marine-grade steel bracelet features an extended taper, micro-adjustment, and an enhanced quick-release system, while strap options offer even more versatility.
Powered by the esteemed Sellita SW200-1 automatic movement, this watch delivers good time, on time, every time. There’s a lot to get excited about here, and for just over $1000, you’ve got every reason to pick up a Trident Pro 300!
Replete with vintage charm, the Alpina Startimer Pilot Automatic Heritage is a watch that will appeal to the hipster and old-world tastemaker in each of you.
Powered by the precise AL-525 calibre automatic movement, the Pilot Automatic Heritage showcases 26 jewels and a 38-hour power reserve. The brushed and polished 2-part case, with a diameter of 44mm and a height of 11.55mm, is large but practical, topped by a scratch-resistant sapphire crystal that protects a black matte dial, featuring beige minutes and seconds on an outer ring and beige 24-hour indices on an inner circle.
The applied silver Arabic numerals, treated with beige luminescence, add a touch of elegance and legibility. The dial also features a date window at 3 o’clock, complemented by the silver hour and minute hands with beige luminescence, as well as a silver seconds hand with a distinctive red triangle. Completing the look is a brown calf leather strap that adds to the overall vintage aesthetic of the watch.
Limited to just 1888 pieces, the Alpina Startimer Pilot Automatic Heritage is a collector’s dream. Its combination of vintage charm, exceptional craftsmanship, and limited availability make it a true gem for watch enthusiasts. You can get yours today for around $1,500.
The HydroConquest 39 almost needs no introduction, given that it’s one of Longines’ most famous watches. It’s a timepiece that combines sporty elegance with exceptional craftsmanship to the long-held pleasure of admiring fans and collectors.
The round stainless steel case, measuring a demure 39mm in diameter and 11.9mm in thickness, is wearable for most wrists. Water-resistant to an impressive 30 bar, to say that the HydroConquest 39 is built for pressure is to state the obvious. The screw-in crown, protected by distinguished and angular crown guards, ensures added security, while the unidirectional rotating bezel allows for precise time tracking.
The sunray black dial is a touch of sophistication, complemented by plump, applied Arabic numerals and indexes that enhance legibility. A great final touch is the stark red hue of the tip of the seconds hand. This particular reference varies in price, but generally, you’ll find it for around $1,000 to $1,500 brand-new.
14. Formex Essence Leggera Forty-One Arctic White
Introducing the Formex Essence Leggera Forty One Arctic White, a horological masterpiece that defies conventional boundaries and embodies the epitome of innovation and featherweight aesthetics.
Weighing an astonishingly light 40g (1.4oz), the case is artfully hewn from carbon fiber composite, yielding a harmonious fusion of delicate structure and a sensuously smooth touch. This proprietary in-house creation redefines the pinnacle of modern artisanship. What’s more, the scratch-resistant Zirconium Oxide ceramic bezel and crown are testaments to the understated value of this piece.
Pioneering breakthroughs such as the patented Micro-Adjustment and Case Suspension Systems ensure an unrivaled level of comfort on the wrist, elevating the Essence Leggera to a realm of pure wrist-borne delight.
The Sellita SW-200-1 automatic movement sits at the Leggera’s core, an embodiment of both unwavering accuracy and unyielding dependability. Each movement undergoes the rigorous COSC certification process, attesting to its extraordinary mechanical accuracy and precision.
The updated Leggera collection unveils an array of resplendent dials. Revel in the choice of an ultra-thin forged carbon fiber dial, each boasting a distinctive and exclusive pattern. Alternatively, choose the Arctic White, Mamba Green, Electric Blue, or Cool Grey dials. Either way, the watch will set you back around $1,800.
If there were an award for ‘Most Trippy Dial’, it would go to the Baume & Mercier Classima 10708. Their wavy, peacock-blue chevron dial design evokes a sense of motion that greatly compliments the otherwise simplistic, luminous numerical details present on the watch’s face.
Driven by a self-winding movement and boasting an impressive 38-hour power reserve, this watch guarantees exacting precision. The 42mm stainless steel case provides ample space for the dial to flourish, with rhodium-plated leaf hands denoting the time in a classy fashion. The Classima 10708 perfectly balances sophistication and legibility, rendering timekeeping a seamless experience.
As if one iteration of this watch isn’t enough, thanks to its two interchangeable straps (a suave light grey fabric strap embellished with a captivating chevron pattern and a dark brown alligator skin strap), you effectively get two versions of the same ticker. Effortlessly swap between them using the reliable spring bar system, allowing for boundless customization and self-expression. And all of this for just $2,300.
Sporty with a touch of Medieval chic, the Monta Atlas is nothing if it isn’t an interesting timepiece. Powering the Atlas is the MONTA Caliber M-23, a self-winding mechanical movement with a bidirectional rotor. This Swiss-made movement is meticulously manufactured, assembled, and tested in Switzerland, and the rhodium-plated diamond-cut sword-style hands, filled with Super-LumiNova, provide optimal legibility even in low-light conditions.
What stands out, though, are the pointer ends of the GMT and seconds hands, which hark back to knights of the Middle Ages, for me, at least. Adding to this feel is the company crest, visible on both the dial and crown. The Atlas bracelet features a quick-adjust clasp with three slots for micro-adjustment, allowing for wrist bloat on sweaty summer days.
The exclusive blue dial of the Atlas boasts a multidimensional rehaut and applied indices, making it practically useful and visually pleasing. The lacquer finish adds a wet appearance, while the red text and GMT hand tip infuse a sporty touch that elevates the Atlas to new heights.
Crafted from 316L stainless steel, the Atlas case features a screw-down crown and a sapphire caseback with engravings. It may be one of the more expensive watches on this list, at $1,950, but as a value proposition, it’s impossible to overlook.
17. Oris Big Crown Pointer Date (ref. 01 754 7741 4065-07 5 20 63)
Revitalizing the essence of the everyday wearer, the 40mm stainless steel encasement of the Oris Big Crown emanates a timeless allure. Its meticulous multi-piece construction guarantees a sense of tangible joy, while the stainless steel screw-in security crown caps off the watch with an air of refinement. There’s nothing complicated about this watch – it’s just a beautiful timepiece that gets that job done.
The Oris 754 automatic winding pointer date movement breathes life into this horological wonder, commanding absolute precision in timekeeping. Crafted in-house and derived from the distinguished SW200-1 foundation, this Swiss-made marvel showcases central hands for hours, minutes, and seconds, accompanied by a date center hand (the coolest thing on this entire list) and instant date functionality. The fine-timing device and stop-second mechanism amplify the Big Crown’s performance considerably.
A captivating blue dial adds a splash of elegance to this timepiece, capturing attention with its charismatic charm. The ensemble finds completion in a distinguished dark brown leather strap, a final nod to traditional watch-craft sensibilities. If you’re only looking to ever own one watch for around $1,950, the Big Crown would (secretly) be an excellent choice!
18. TAG Heuer Formula 1 Automatic (ref. WAZ2011.BA0842)
One of the weightier watches on the list, TAG Heuer’s Formula 1 Automatic is a timepiece that combines precision, functionality, and the spirit of motorsports to deliver a solid mass of chronological drive.
At its heart lies the robust TAG Heuer Calibre 5 movement, a three-counter mechanism that boasts professional-level timekeeping functionality. The F1 Automatic’s anthracite grey dial, a perennial favorite among racing fans, grounds the watch in a level-headed space, allowing the unidirectional 60-minute turning bezel, crafted from unscratchable black ceramic, to provide all the sporty flair that you’d expect from a racer like this.
The 3-row brushed steel bracelet not only enhances the watch’s aesthetic appeal but also ensures durability. It features a double safety folding clasp, preventing accidental opening, and a ‘Driver’ extension for comfortable wearing over a racing suit.
Although it’s usually at the higher end of any budget watch selection, the F1 Automatic’s build quality, undeniable strength, and hard-won reliability make it more than worth the $2250 that it’ll cost you. Racing suit not included.
19. Tudor 1926 (ref. M91650-0005)
The Tudor 1926 is an exceptional timepiece that fits the bill of a dress watch and casual daily accessory all at once.
The polished 41mm steel case radiates sophistication and sturdiness, safeguarding the self-winding mechanical movement of calibre T601, an in-house movement renowned for its reliability. The steel screw-down winding crown, adorned with the iconic TUDOR logo in relief, adds a distinctive touch of refinement, and with a water resistance of 100m, this remarkable watch is even cut out for wet terrain.
A smooth steel bezel, polished to perfection, accentuates the 1926’s sleek allure, while an opaline dial, gracefully embossed and gently domed, is colored by striking blue numerals and hands which dance over the patterned face.
The steel bracelet, crafted with meticulous attention to detail, features 7 rows of satin-brushed external links and polished center links, offering both comfort and style. Its folding clasp and safety catch guarantee a secure and worry-free wearing experience.
Backed by a five-year transferable guarantee, the Tudor 1926 brings buyers peace of mind and long-lasting delight without the need for registration or periodic maintenance checks. It’s truly a watch for refined yet adventurous tastes. And it can be yours for just $2,100.
20. Maurice Lacroix AIKON Automatic 42 (ref. AI6008-SS000-630-5)
Building upon the triumphant legacy of the AIKON quartz, this automatic model is a more appealing alternative for movement geeks such as myself. Enveloped in a 42mm stainless steel case and shielded by a sapphire crystal featuring an anti-reflective coating, the AIKON Automatic emanates an aura of panache.
The captivating blue sun-brushed Clous de Paris dial, adorned with rhodium-plated, white SLN indexes and hands, has unrivaled legibility and a nuanced touch of sophistication. Accompanied by a stainless steel strap featuring an effortless strap exchange mechanism and secured by a butterfly buckle, this timepiece ensures both comfort and confidence.
At the core of the AIKON resides the automatic ML115 movement, which orchestrates impeccable timekeeping, gracefully indicating hours, minutes, seconds, and a date display at the 3 o’clock position with great accuracy.
The AIKON Automatic proudly exhibits meticulous embellishments, including resplendent vertical Côtes de Genève and sun brushing on the rotor, accompanied by the opulence of rhodium plating, perlage, and colimaçon finishing.
This might all sound a bit pretentious, but these exquisite details elevate the watch’s aesthetics overall and bear testament to Maurice Lacroix’s unwavering dedication to crafting timepieces that don’t equate ‘cheap’ with ‘affordable’. All in all, you get an excellent Swiss-made timepiece for around $2,000.
Don’t Look A Swiss Horse In The Mouth
From the precision of Swiss movements to the allure of elegant designs, I hope that this curated list has provided a glimpse into the world of accessible horological excellence. We explored a diverse range of brands, each with a unique story and approach to watchmaking.
Whether it’s the heritage-inspired Hamilton Khaki Field Mechanical, the sporty and reliable Certina DS Action Diver, or the sophisticated and timeless elegance of the Frederique Constant Classics Index Automatic, there’s a timepiece to suit every style and budget.
Remember, owning a Swiss watch doesn’t have to be a distant dream. With the right knowledge and guidance, you can embrace the world of Swiss horology without falling into financial ruin. So, whether you’re a seasoned collector or an aspiring watch enthusiast, venture forth with confidence and find yourself an affordable Swiss timepiece!
Guess who recently gained a strong following on the back of its astounding value propositions? Orient! Guess which Japanese brand has become the new beloved of watch forums and vintage fanatics? Orient! Guess who’s the new cult Japanese brand that offers extraordinary value? Orient! Orient! Orient!
Orient has stayed too long under the radar. The under-appreciated Japanese giant ticks all the right boxes, and that’s the reason why its timepieces are quickly gaining notoriety among popular luxury watches.
Numerous reasons create an appeal for a watch. For some, it often is the name printed on the dial, which translates to the league, hierarchy, and echelon. For others, it will be all the mechanics, practical details, and seductiveness of flawless symmetry.
With the Orient Sun & Moon, you’re more likely to enjoy all of the latter and a bit of the former for a very affordable price. The distinguished dress watch is an epitome of low-key luxury and pared-down magnificence, with the day and night indicator as its pièce de résistance.
We’re going to explore the Orient Sun & Moon collection and round up five of our favorite watches with a more popular and luxurious moon phase indication.
About The Orient Sun & Moon
Ancient civilizations learned to observe astronomical bodies such as the Sun and Moon gliding across the skies to determine time. The first record of a clock featuring the sun and moon ornamentation goes way back to the late 1600s.
It was a period of diverse experimentation with captivating ways to show the time, so it’s not surprising someone thought about this. While it’s not known who created the first sun and moon watch, the earliest reference is an English-made antique pocket watch by John Trubshaw, with this ornamentation dating from 1695.
In the 2000s, Orient set out to create striking watches with distinct flavors of Japanese individuality. The Sun and Moon models were released as a modern version of a dress watch. The aim was to make a lasting impression on the viewers, distinguishing the brand from other Japanese competitors in the industry.
First released in 2007, the Orient Sun and Moon is a reliable, budget-friendly watch that brims with poise and class. As the name reads, the timepiece displays either day-light skies with the Sun or starry skies with the Moon. The watch features a built-in date display and a day window, providing added functionality for its wearers.
With its elegant and functional design, it stands as a prime choice for watch enthusiasts seeking well-designed, complex dress watches that deliver both style and performance at an affordable price.
By deviating from the norm and presenting exceptional features, Orient succeeded in capturing our hearts, allowing us to experience the allure of an elaborate timepiece without compromising our financial comfort.
History of Orient
Orient’s tale begins in 1901 when a visionary named Shogoro Yoshida opened a wholesale shop called “Yoshida Watch Shop” in Ueno, Taito, in Tokyo, Japan. Yoshida swiftly gained success by offering imported pocket watches of unparalleled quality.
Embracing the spirit of entrepreneurship, Yoshida expanded his horizons in 1912 by venturing into producing gold wristwatch cases. This move laid the foundation for his future endeavors and marked the birth of a legacy that would withstand the test of time.
The year 1936 witnessed the establishment of the Hino factory in Tokyo, Japan, becoming the beating heart of Tokyo Tokei Manufacturing’s operations. This facility became a hotbed of innovation and craftsmanship, propelling the company forward for years to come.
However, the turbulent aftermath of World War II brought about economic devastation, leading to Tokyo Tokei Manufacturing’s unfortunate closure in 1949. Yet, like a phoenix rising from the ashes, Yoshida’s spirit and dedication to watchmaking could not be extinguished.
In 1950, he breathed new life into his wristwatch manufacturing enterprise, rebranding it as Tama Keiki Company, which carried on the legacy at the hallowed Hino factory.
It was in 1951 that Tama Keiki Company underwent a profound transformation, emerging with a new identity, Orient Watch Company, Limited. The release of the first Orient Star that same year elevated the brand to new heights, captivating watch enthusiasts with its elegant design and impeccable precision.
As the years unfolded, Orient Watch Company continued to make its mark on the horological landscape. The brand’s commitment to excellence manifested in remarkable timepieces that captured the imagination of collectors and enthusiasts alike.
The “Dynamic” in 1956, the “Grand Prix 100” in 1964, the “Fineness” in 1967 (hailed as the world’s thinnest automatic wristwatch with a day and date calendar function for its time), and the “Tenbeat” in 1970 all showcased Orient’s unwavering pursuit of horological mastery.
In the following years, Orient continued to innovate and released various notable models, including the Orient Multi-Year Calendar, which featured a unique calendar function that displayed the day, date, and month accurately.
The new millennium also ushered in fresh chapters for Orient watches. In 2003, the Orient Technical Center (OTC) was founded and was used as a hub of innovation where timepieces were meticulously assembled. This marked a testament to Orient’s dedication to combining traditional craftsmanship with modern advancements.
In 2004, Orient’s quest for precision reached new heights with the introduction of the high-precision caliber 88700 movements in the Royal Orient watch line. The fusion of artistry and technology continued in 2005 with the launch of the Orient Star Retro-Future collection, captivating watch enthusiasts with its distinctive aesthetic.
As the brand celebrated its 60th anniversary in 2010, Orient Watch Co. commemorated this momentous occasion with a limited edition model, a testament to the enduring legacy and craftsmanship that Orient watches symbolize.
Throughout its journey, Orient has remained committed to producing timepieces that exemplify the perfect balance between traditional watchmaking techniques and modern innovation.
In 2001, a significant development took place when Seiko Epson, one of the core companies of the esteemed Seiko Group, became the majority shareholder, acquiring 52% of Orient Watch Company.
This strategic partnership not only brought Orient Watches under the umbrella of a renowned watchmaking conglomerate but also paved the way for further growth and expansion.
Orient Watch Company evolved into a wholly owned subsidiary of Epson in 2009. With the transfer of the business to Epson, the company continues to flourish, drawing on its rich heritage while embracing new opportunities and technologies.
In recent years, Orient has expanded its presence in the global market. The brand has gained recognition for its diverse collection of watches, including dress, sports, and dive watches. Orient continues to focus on in-house movements and offers a wide range of automatic and mechanical timepieces.
Orient Sun and Moon: In-Depth Guide
The Orient Sun and Moon is a watch that is too elegant to be ignored. Its style is undeniably captivating. However, I’ll be the first to admit that the majority of the timepiece here are not for subtlety, but friend, why wouldn’t you want to show off?
Particularly with such a polished case, texture dial, comfortable strap, and sapphire crystal, allow me to unravel the world of the Sun and Moon series in the following categories.
Case
From yellow and rose gold-plated variants to plain stainless steel and two-tone editions, Orient Sun and Moon watches were crafted for fashion-conscious enthusiasts. The first generation of watches (launched back in 2007), were presented in stainless steel or gold-plated cases with a diameter of 41.5mm without the crown, and a thickness of 13.29mm.
The subsequent generations go up in size and thickness until the Sun and Moon Contemporary. Apart from the “Petite” models, all the cases have a sporty edge because of their thickness, adding to the versatility of the watch. At the same time, the timepiece is slim enough to slide under a cuff without any issues.
The cases are completely polished to give the watch an elegant look, and the lugs are rectangular with an interesting ”step-down” design. There’s a moderately-sized push-pull crown at 3 o’clock with the Orient logo on it.
Bezel
From the onset, the Sun and Moon references came with a thin, sleek bezel that allowed for a larger and more prominent display. This feature has not changed to date. If you’re wondering what the heck a bezel is, it’s the narrow border or frame surrounding the display area of a watch.
The slim bezel of the Sun and Moon watch is ideal because it provides a more immersive viewing experience and a modern, elegant aesthetic. By reducing the bezel width, more space is allocated to the actual Sun and Moon display, resulting in a larger, more legible watch face.
This is particularly advantageous for a decorative watch such as this as it allows for better readability of the Sun and Moon’s interactive elements.
Crystal
Scratch-resistant sapphire crystal protects the current reference of the Sun and Moon series from the front. Sapphire crystal is the second hardest material on Earth, right after diamond, and is considerably harder than other common watches crystal materials like mineral glass or acrylic.
It is highly valued for its exceptional hardness and scratch resistance, making it highly resistant to everyday wear and tear. It is also more expensive than other traditional watch glass materials and is often reserved for high-end watches.
On the Orient Sun and Moon, the sapphire crystal provides excellent protection to the watch face, preserving its clarity and preventing scratches from occurring. It also offers a level of transparency, allowing for clear visibility of the dial and hands.
Dial & Hands
The specific design elements, colors, and details of the Orient Sun and Moon dial can vary depending on the model and edition.
Orient has introduced various dial variations throughout the years, catering to different tastes and preferences while maintaining the mesmerizing elements that define the series’s character.
Across all the references, what unites each watch is the presence of a day/night indicator. So all the dials display a moon when it is night and a sun to represent the day – hence the name “Sun and Moon.”
Depending on the generation, the sunburst dials come in either white, black, blue, champagne, or gold color, with baton-style, Roman or Arabic hour markers, and dauphine-style or leaf-shaped hands. The hands are always in bold colors, too, like royal blue, gold, silver, or black.
Movement
Throughout their brief lifespan, the Orient Sun and Moon watches have utilized different movements. From the Orient Caliber 46B46 that powered the first generation of watches to the caliber F6L24 and caliber F6B24 in the Open Heart and Contemporary models, respectively, the brand has shown commitment to improving the line’s appeal.
The upgraded movements hacks, hand-winds, and has a quickset date which the Caliber 46B46 lacked. Apart from these mechanical in-house calibers from Orient, which powers most of the watches, there are also smaller quartz-powered timepieces in the Sun and Moon Petite model with superlative accuracy.
Strap
Again the Sun and Moon watch offers different strap options depending on the reference and generation. The most common and traditional strap associated with this series is a black or brown embossed leather strap with a push-button buckle deployment clasp.
Price & Availability
Prices vary and range from about $220 to $550 for a new piece, with more recent versions commanding a higher price tag. Orient Sun and Moon watches are typically available through authorized Orient retailers worldwide. Additionally, Orient operates its boutiques in various cities, and you can explore and purchase their timepieces online.
However, it’s worth noting that some limited editions or special models may have restricted availability and could be subject to waiting lists or allocation procedures. The Orient Sun and Moon 65th Anniversary Limited Edition, for instance, had a production run of only 3,000 pieces under the Ref. SET0T005Y.
Orient Sun & Moon Generations & Models
Orient is respected as one of the few fully integrated watchmakers from Asia. The brand designs and develops its movements using leading-edge technology. It doesn’t take a genius to figure out just why Orient watches are becoming so enduringly popular.
They provide exquisite style and meticulous timekeeping and are affordable. Did I mention they are also unfailingly durable? No matter which version of the Orient Sun and Moon watch you choose, you can be sure of superlative quality.
However, only recent releases combine resplendence with the brand’s demonstrated savoir-faire, as upgrades were necessary to meet today’s standards. The many dress watches of the Sun and Moon series can also make identifying the right one a difficult process.
With multiple generations, a range of dial colors, and strap options, this guide can help you navigate through the manifold world of the Orient Sun and Moon generations and models.
Orient Sun & Moon Generation 1
Despite a rich history of creating high-quality timepieces under its belt, Orient watches were pretty much unknown until the early 2000s when the brand enjoyed an upsurge.
The first version or generation of the Orient Sun & Moon is exactly what it seems; the earliest in order. It represents the early simple days of dress watches and is reported to have been launched in 2007.
Orient’s struggle to leave its mark in the Horological world and claim its spot in the ascendancy can be identified in this first generation which bears the undeniable marks of a transitional period.
The case of the first version is a strong medium-sized piece of stainless steel that measures 41.5mm across and has a thickness of around 13.29mm. Quite similar in look to the current Sun and Moon generations we know now, the round steel case has a thin sloping bezel and a comfortably short lug-to-lug distance.
The case size is the smallest of all the generations but, in my opinion, is the most suitable for an elegant and comfortable dress watch. The undeniable charm of the models in the first generation owes a lot to the dial.
The look is classic, tastefully designed, and consistent across all the references, with baton-style markers that cut out into the chapter ring. Only this first generation has a rectangular date window cutout at the six o’clock position.
The sub-dials dedicated to the sun and moon and day indications overlap each other obliquely at the upper half of the dial. The layout is classic, clean, and balanced, so the models of this version are perfectly legible.
You should note, however, that the dial does not contain any luminescent material. If, like me, you’re not fond of lumed dress watches, this is a plus. The hour markers are thicker than the ones in other generations, and the dauphine-style hands are bulky and come in different bold colors ranging from royal blue, gold, silver, and black, depending on the case and dial.
The Ref. FETOP001W, for instance, has gold hands to match the dial and case. Powering the models in the first generation is the Caliber 46B46. It is a self-winding movement that does not hack or have a quickset date feature.
Orient Sun & Moon Generation 2
The second generation of the Orient Sun & Moon collection is reported to have been launched in 2012. From this point on, we begin to see a more consistent look which evolved only slightly to give us the contemporary look we know today. Unlike its predecessor, this version features Roman numerals and no bar hour markers anymore.
The sporty edge of the first generation is done away with completely, as the use of Roman numerals on the models here creates a sense of refinement and elegance, harking back to a bygone era. The dial is also presented in a more decorative manner, with intricate typography and embellishments, further enhancing the classic aesthetic.
The date window now lies between 7 and 8 and no longer 6 o’clock, replacing the original position of the signature. Again the looks and specs of the automatic dress watch have changed to fit into the trendy lifestyles of customers who want timepieces that combine refined elegance with superior quality.
The watch now comes in a 42.5mm stainless steel case, which is water-resistant to 50 meters, and comes on a leather strap (irrespective of which reference you choose). The models also include gold-plated editions with a brown or champagne dial. For instance, the Ref. ET0T001W features a gold-plated case with a white dial.
The case’s thickness has also increased a bit from 13.29mm to 14.1mm and is great for wearers who appreciate the substantial presence and weight of a thicker watch on their wrist. It’s not too thick; it’s just bold with a robust appearance. It’s an excellent watch on the wrist, with good proportions.
For the first time, a reflective blue dial version is made available. The sub-dial arrangement is the same as the first generation, but more texture has been added, enhancing the overall aesthetic allure.
The hands are now leaf-shaped and not dauphine-style anymore, and the movement has been changed from the Caliber 46B46 to the Orient Caliber 46B40.
I don’t consider this very much of an ‘upgrade’ since the new movement still doesn’t hack or hand-wind. Yet again, there’s no quick date wheel, so unless you’re a hardcore collector who is passionate about hunting out elusive models, I don’t recommend buying the first or second generation of the Orient Sun and Moon.
Orient Sun & Moon Generation 3
The second generation infiltrated the watch market until half a decade after its release when Orient decided to bring on a different package for the next generation of the Sun and Moon watch. Little tweaks and improvements separate the Orient Sun and Moon generation 3 from generation 2, as the formula is pretty much the same.
Both feature a 42.5mm stainless steel case, use Roman numerals, have a depth rating of 50 meters, and are available in the same color palettes. Some of the models here are also gold-plated for an elegant feel like those of the second generation. For instance, the Ref. RN-AS0004L and Ref. AK00001Y come in a gold-plated stainless steel case.
The main tweak is found in the movement, as watches in the third generation of the Sun and Moon series get their power from the in-house Caliber F6B24. Finally, we get a movement that allows the wearer to hand-wind it for adjustments, and we also get a quick-set function for the date.
The date indicator has maintained its position between 7 and 8, but the Sun and Moon complication has been adjusted to the bottom right. So, the day/night indicator is now at 5 o’clock, while the day display now lies between 9 and 11 o’clock.
The case is still thicker than you would expect for a dress watch (at 14.1mm), but this provides better protection for the internal components and makes the watch more resistant to shocks and impacts.
The watches here are unique because this collection has something for everyone. No surprise that it’s a continual best-seller even after new models come on board. It requires an investment of roughly $300.
Orient Sun & Moon Generation 4
Orient seems to have an ongoing relationship with the Sun & Moon. The commitment to continually improve the fantastic value-for-money dress watches of the Sun and Moon series is commendable.
Generation 4 of the Orient Sun & Moon series is identical to Generation 3 to a great extent, except for the use of Breguet Arabic numerals and not Roman numerals. It is also more enhanced than the first generation and does not use baton indexes at all.
The case is completely satin-brushed, giving the watch a more refined look than its predecessors. The dial texturing has been replaced with a pristine, smooth satin surface that reflects the light beautifully. The blued-steel leaf-shaped minute and hour hands enliven the dial while contrasting beautifully with the background for enhanced legibility.
Tastes and styles have evolved, and Orient demonstrates its style-conscious capabilities by honing the aesthetics of this high-quality dress watch to meet today’s standards. The fourth generation remains an effortlessly chic dress watch that looks absolutely stunning.
Orient Sun & Moon Open Heart
An open-heart timepiece reveals its inner workings through a small window on the dial. The balance wheel rotates back and forth, driving the hands as it does, so it is visible through this window. Some people are fascinated by the inner workings of a watch and wish to see their timing devices tick.
Orient has allowed such ones to admire the movement within without sacrificing the aesthetics of the Sun & Moon watch design. The diameter of the polished stainless steel case of this lineup is around 42mm, and the thickness is 14 mm. The open-heart design on the dial is protected by a sapphire crystal, making it more resistant to scratches.
It is called open-heart because the balance wheel serves as the “heart” of the watch, and it takes the place of the day indication, so all that can be seen now is a heart that reveals a bit of the caliber. Owners of this timepiece can look deeper and view the mechanics of the automatic caliber F6L24 which offers hacking and hand-winding options and has a power reserve of 40 hours.
There is a variant with a metal bracelet and black dial, another with yellow-gold elements under the reference number RA-AS0001S and the most elegant option, which features a white dial and black leather strap. If you’ve been wondering just how a mechanical watch works, this piece will help you understand.
Orient Sun & Moon Contemporary
The Sun & Moon Contemporary was dubbed a re-edition of the first generation. But what it looks like is a sleek package with all of the best features from the first generation to the fifth. So, feel free to call it the amalgamation of the Sun & Moon.
Like the first generation, the watches here use indices to mark the hours. But, the day/night indicator is not positioned at the upper half of the dial but at 5 o’clock, as seen in Generation 3 and 4. The subdial for the day display takes a fitting position on the top left of the dial’s quadrant between 9 and 11 o’clock.
There’s a date aperture at 3 o’clock, which is a small neat rectangular cutout that can only display a single numeral. The Ref. RA-AK0301S features a white dial with gold-plated indices, while the Ref. RA-AK0302B and Ref. RA-AK0304B features blue and black dials, respectively.
The stainless steel case of the Sun & Moon Contemporary measures 41.5mm in diameter, making it a bit slimmer than the generations 2, 3, and 4. It is water-resistant to 50 meters and is powered by the Orient Caliber F6B24.
Orient Sun & Moon Petite
The Orient Sun & Moon Petite is the ultimate understated and stylish dress watch to elevate your style around the clock. Labeled and billed as a woman’s watch, I think this Petite model is also perfectly suited for men who have smaller wrists. The regular line is already crowded with timepieces that are too large for many men, so this is a welcome addition.
The case measures 34.8mm in diameter, and the thickness is now 8.7mm. You’d think the entire design of the Sun and Moon package would be condensed into a smaller dial making it crowded; however, the dial is pretty much uncluttered. It flawlessly maintains the symmetrical sub-register layout with the date at 3 o’clock, the sun and moon indication at 6 o’clock, and the day at 9 o’clock.
None of the indications overlap, and Roman numeral hour markers are featured throughout the references. The 8.7mm thick case size is possible because of the Japanese quartz caliber KUE00 that powers the watch. Each timepiece comes fitted with a comfortable leather strap and a matching deployant clasp.
Should You Buy an Orient Sun & Moon Watch?
I get it. We don’t necessarily need to look at our watches before we discover the status of the sun and the moon. Maybe only a handful of enthusiasts who have some experience with the midnight sun or polar night will find this feature tremendously helpful.
But if, like me, you’re not in that category and are wondering if you should buy an Orient Sun & Moon watch? Yes, you should, my friend, you definitely should. There are several compelling reasons to consider buying the Orient Sun and Moon watch.
Here are some key points that make it a popular choice:
Heritage and Reputation: While Orient may not have the same level of mainstream recognition as some luxury Swiss watch brands, they have a strong following among watch enthusiasts who appreciate the brand’s commitment to quality and affordability.
In recent years, the Japanese watch manufacturer has been gaining more attention and popularity in the watch community as people recognize the value they offer compared to other brands in the market.
Diverse Range of Designs: Orient offers a wide variety of watch styles, ranging from classic and elegant to sporty and modern.
Whether you prefer a traditional mechanical watch or a modern quartz watch, the Sun and Moon series has a model to suit your taste.
Affordable Luxury: The watches in the Sun and Moon series offer excellent value for money. While they may not have the same price tags as some luxury Swiss watches with the same offerings, the timepieces here provide exceptional craftsmanship and functionality at a more accessible price point.
This affordability makes it an attractive option for both watch enthusiasts and casual buyers.
Automatic in-house calibers: Orient has shown a strong commitment to technological advancements. The brand is among the few watch manufacturers from Japan to manufacture its movements in-house. The movements powering the Sun and Moon timepieces are reliable and affordable.
Quality Materials and Durability: The Orient Sun and Moon series is home to watches crafted with high-quality materials, including stainless steel, sapphire crystals, and premium leather.
This attention to materials contributes to the durability and longevity of the timepieces in this line. Every one of them is built to withstand daily wear and offer reliable performance for years to come.
Masterful styling with intuitive fashion appeal: Apart from the fact that it is so exhilarating to watch the sun and moon circle on your wrist, the watches in this series represent true elegance.
Orient’s careful attention to detail and their desire to continuously convey a pleasing allure is visible in every generation. The Orient Sun and Moon watch is the ideal accessory for your collection, fitting for use at the office as well as in casual settings.
Alternatives to the Orient Sun & Moon
If you are enthralled by the celestial appeal of the Orient Sun & Moon watch but desire something more luxurious with a real moon phase complication, there are several great options at different price points.
Now this is not to say that the Orient Sun and Moon series is a default option and not to say they are the poor man’s choice. By all means, the Sun and Moon models are not to be seen as watches for the ‘unprosperous’.
We all know that wearing a timepiece with a rotating disc or sub-dial depicting the moon’s phases can be both elegant and mesmerizing, making the watch a work of art on your wrist.
Moon phase complications have a long history in watchmaking and are considered one of the most romantic and poetic complications. They date back to the 17th century when watchmakers started incorporating them into timepieces.
The moon has captivated humanity for centuries and is associated with various emotions, moods, and cultural symbolism. Its ever-changing phases represent the cyclical nature of life, the passage of time, and even romance. Wearing a moon phase watch can evoke a sense of wonder, nostalgia, and appreciation for the natural world.
That being said, it’s not a bad thing to desire something more luxurious, sophisticated, and absolutely stunning. Let’s delve in.
Oris is one of a small handful of Swiss watch brands known globally for its expertly crafted mechanical watches at affordable prices. The Artelier might not be as popular as the Aquis or the hyped Divers Sixty-Five, but the elegance of this reference just goes to show how much we need to start paying attention to the Artelier range.
The Artelier Moonphase has a classical design with a round stainless steel case that measures 40.5mm, which has slim, tapered lugs, as well as a clean bezel. The watch features a moon phase complication, which is a display that shows the current phase of the moon.
This complication adds a touch of sophistication and romance to the watch, making it a popular choice for those who appreciate traditional watchmaking and celestial aesthetics. The moon phase indication is positioned at 12′, the date at 9′, the day at 3′, and a second timezone display at 6′.
The silver dial features a guilloché-like pattern with rose gold-plated indexes and luminescent hands to match the case. Expect to spend $2,350 for a new piece.
Located in Saint-Imier, Switzerland, Longines is famous for creating the very first chronograph movement designed for a wristwatch, the ‘13.33Z’. The 1832 collection features classic and elegant timepieces that embody the brand’s rich heritage and craftsmanship.
The Ref. L4.826.4.92.2 further reflects the collection’s ethos, showcasing refined aesthetics and reliable performance. “1832” pays homage to the year when Longines was founded in Saint-Imier, Switzerland so this is a very significant timepiece.
The watch clearly has a strong vintage spirit, but its technicalities are contemporary. The finely polished case measures 40mm in diameter with a thickness of 12.30 mm. The scratch-resistant sapphire crystal has multiple layers of anti-reflective coating on the inner side.
The beige dial features a moon-phase subsidiary dial at 6 o’clock with a date disc at its border, completing the functionality of the watch. The watch is powered by a self-winding mechanical movement; the Caliber L899 with a power reserve of up to 72 hours. It retails for $2,812 on the brand’s website.
Founded by a group of independent entrepreneurs in 1988, Frederique Constant is a Swiss brand famous for its high-quality classical watches at intimidating prices. The Slimline Moonphase Manufacture combines a classic design, precise mechanical movement, and a functional moon phase complication.
If you’re looking for a modern dress watch that is a classique amongst the classics, this refined timepiece with an expensive look is just what you need. The Ref. FC-705S4S6 applies the laid down codes of traditional vintage dress watches in combination with contemporary elements. The watch is presented in a smooth and round stainless steel case that measures 42mm across and has a thickness of 11.3mm.
The combination of silver-applied indexes and a discreetly brushed white dial with a sun-ray pattern gives off a rich palette that you can’t fail to notice. Encircling the moon phase indication at 6 o’clock is the date pointed by a small, sleek hand. The watch is powered by the in-house caliber FC-705 and retails for $6,295.
Every horological talk about the moon always reminds me of OMEGA. When Neil Armstrong and Buzz Aldrin stepped onto the lunar surface, Buzz Aldrin’s Speedmaster ST 105.012 became the first watch ever worn on the moon.
That was the deed that solidified the Speedmaster’s status as one of the greatest watches in history. The Ref. 304.33.44.52.03.001 is one of the best interpretations of a classic moon phase watch that is so spectacularly beautiful it will make your heart skip a beat.
The watch takes the spirit of exploration into untold heights of beauty with its 44.25 mm stainless steel case complemented by a blue ceramic bezel ring with Liquidmetal®. The Liquidmetal alloy is an amorphous metal three times harder than stainless steel.
The enchanting blue dial features highly contrasting luminous markers with a breathtaking moon phase indication at 6 o’clock. The watch is also certified by METAS as a Master Chronometer, thanks to the impressive Caliber 9904 ticking underneath the hood. It retails for approximately $9,000.
Breguet Classique 7787 (ref. 7787BR/12/9V6)
Breguet is the undisputed master of fine watchmaking complications. In case you didn’t know, the Swiss Marque invented the tourbillon. Not only was the brand held in high regard in all the Royal courts of Europe, but it also revolutionized the art of watchmaking. The Classique 7787 Ref. 7787BR/12/9V6 carries on the prestigious history and legacy of Breguet with its classic and timeless design.
The watch is inspired by the Breguet Nº5, an antique pocket watch with captivating features. Classic features such as the iconic coin-edge case, blue Breguet-style hands, and a fine “grand feu” enamel sets this timepiece way ahead of others in the same caste.
The display of the dial is intentionally unbalanced as Abraham-Louis Breguet (the founder and designer of the Breguet Nº5) intended it to be legible and functional in the best possible way. The watch is encased in a 39mm 18k white gold with a delicately fluted case band and sapphire crystal case back.
The poetic moon phase indication is placed at 12′, and the watch is powered by the caliber 591DR with a power reserve of 38 hours.
Conclusion
So there you have it, pretty much everything you should know about the Orient Sun & Moon watch. With all of this said, nothing more can be added except the fact that the Orient Sun and Moon series combines high fashion with utility and should be added to your collection. The durability, modest price tag, and unobtrusive and elegant dial make it a perfect budget-friendly dress watch.
It is very easy to see why the Panthère watch has been winning people over for many years. The dazzling gold, the ferocious yet feminine panther head, and the elegant lines of the case design make it an eye candy on a classy woman’s wrist.
This Cartier timepiece, however, besides being a beautiful watch, has something unique to offer under the surface. It represents elegance and strength, which are known attributes of the panther, yet the Panthère de Cartier keeps it all sheathed in its jewels.
If you enjoy watches made for confident and outstanding women, the Panthère de Cartier will remain a stakeholder for your wrist. This is the ultimate guide to lead you through the collection.
About Panthère de Cartier
The Panthère de Cartier has been among Cartier collections since 1914. It is named after the panther, an elegant yet ferocious animal that symbolizes beauty and power, all of which have been attributes of the company over the years.
The panther is an animal attributed to the God Bastet in Egypt, who guarded women and children in ancient days. It was seen as a symbol of authority in the Middle Ages, and for Cartier, it represents everything beautiful and powerful.
History of the Panthère de Cartier
The Panthère de Cartier is a collection that has existed for more than 100 years and has been an iconic symbol of the Cartier company since its invention. The story of this collection begins in 1914 when Louis Cartier commissioned George Barbier’s drawing of a lady with a panther. The drawing became so popular that Louis started to use the panther motif on some of the ornaments made by the company.
The 1920s came, and the popularity of the panther had grown wide, thanks to Jeanne Toussaint, who was the head of design in the company. She was known to have a strong passion for animal design, but her love for the panther outweighed others. She was instrumental to the growth of this collection and was often referred to as “ La Panthère”.
In 1980, the Panthère de Cartier became a household name when a line of watches was released that had the panther motif. The success of this line beat the company’s expectations and further cemented the status of the panther as an iconic symbol of both style and luxury.
In an attempt to widen the customer base of this collection from just being bought by the wealthy to being affordable to the average individual, the quartz movement was introduced in 1983. More people were able to afford the watch, and the company became more popular.
As a form of advertisement, watches in this collection started featuring in movies and shows in the 1990s, like the famous Sex and the City and Breakfast at Tiffany’s. Panthère de Cartier still remains one of the most common symbols of the Cartier company and has continued to inspire many designs and collections to date.
This timepiece has gone through a lot of redesigns and remodeling over the years, but the signature sign of the panther has remained evident. When it comes to the world of women’s watches, this collection remains one of the most sought-after in the world.
What Makes The Panthère de Cartier Stand Out?
Cartier watches, in general, have several features that make them stand out among other luxury timepieces. Some of the most distinct aspects of the Panthère de Cartier include:
Materials
Cartier uses the best materials in the design of this collection. Mother of pearl or silver is used in making the dial, with high-quality stainless steel used in this timepiece’s casing. Depending on the Panthère de Cartier watch, different precious metals and materials are also included in each timepiece.
Case
The case of the Panthère de Cartier is its most attractive feature. It is made up of different materials like steel, diamond, and gold. The steel case is commonly used because of how well it fits with most attires. Depending on the specific model, the size of the case itself varies.
Heritage
The story behind the development of the Panthère de Cartier gives the timepiece an iconic status, not just within the Cartier brand but among women’s luxury watches in general. This timepiece has been worn by many A-list celebrities like Madonna, Rihanna, Gigi Hadid, and Jane Fonda, just to mention a few. The watch has been a symbol of wealth and class since its invention, which makes it different from others.
Craftsmanship
Not only was the Panthère de Cartier made with the best materials, but each watch was also put together by hand. This is done to ensure they come out special and beautiful. The Panthère timepiece is an iconic work of art; it is clear evidence of how skilled the designers of Cartier are.
Dial & Hands
The hint of the Panthère’s emblem on the hands and dial sets this timepiece apart from any design from the Cartier brand. The hands are either made up of gold or blued steel. Silver dial and the blued steel hands are the most common combination found, even though various other combinations come with the Panthère de Cartier.
Bezel
When the Panthère de Cartier watch was released in 1983, the bezel was one of the things that caught the attention of most people. It is mostly designed with diamonds or other precious metals. The diamonds are most times designed in a pavé setting which gives the bezel a seamless look.
Bracelet
The Panthère de Cartier comes with various bracelet types. The inspiration for the bracelet comes from the lines of the Panthère. It is mostly made with gold and steel interlocking into each other, making it look like a Panther’s fur. The lines of the bracelet give the watch a feminine look with the way they hug the wrist. Other Cartier women’s watches most times have a more sharp and more structured bracelet.
Limited Edition
Some of the Panthère de Cartier watches were produced in a limited edition which makes them very scarce. These watches are one of the favorites of collectors because of how most of them tend to appreciate in value over the years.
Panthère de Cartier Models
This timepiece comes in different models and special editions, but the most common ones are the Panthère de Cartier small model, which is the most popular one, the medium, and the mini model.
Panthère de Cartier Small
Most small timepieces don’t appeal to many watch enthusiasts because they only look good on a small wrist, but that doesn’t seem to be the case with this beauty here. The size of the case looks perfect for a petite woman’s wrist. It measures 30mm x 23mm in dimension and 6mm in thickness.
I set my eyes on this Cartier a couple of years ago, and what caught my attention was how polished the metal links on the bracelet were. The hands of the watch are sword-shaped and made of steel. This size of the Panthère watch comes in different varieties, which include white gold, yellow gold, rose gold, and stainless steel. It sells for around $4,000.
Panthère de Cartier Medium
This timepiece is slightly bigger than the small model of the Panthère collection. Its 27mm x 37mm diameter will sit perfectly on a 15, 16, or 17 cm wrist. Just like the small model, it has a quartz version and an automatic version. It comes in a stainless or gold case and has a variety of dual colors. This model of the Panthère watch has been seen on celebrities like Madonna, Pierce Brosnan, and Charlie Sheen.
Panthère de Cartier Mini
This is the smallest of the three models and is a good choice for classy women with very small wrists. It’s a watch that looks simple in size but makes a profound statement in terms of quality. The case of this watch is measured 25mm x 19mm with a water resistance of 30 meters.
It comes with a stainless steel bracelet and an extra leather strap. Famous celebrities like Blake Lively, Gwyneth Paltrow, and Hailey Bieber have been spotted wearing the Panthère Mini watch. The watch sells for around $3,500.
Panthère de Cartier Pricing & Availability
The price of this watch depends on various things like the design, model, and materials used in making the timepiece. The quartz models are the cheapest of the Panthère watches, and they cost around $4,000. The models made with materials like gold, diamonds, and other precious metals could cost as much as $50,000 or even more.
Cartier has over 200 stores in 125 countries worldwide, and the watches in this collection can be found in most of these stores. The company also sells these watches on its official website, which can be found on some online retail watch stores.
Does the Panthère de Cartier Hold Its Value?
Like every other watch, depending on your priorities, it is up to some key factors to decide whether a Panthère de Cartier watch holds its ground in terms of investment or not.
Reputation
The brand holds a reputation for producing quality luxury watches, so their timepieces have a high chance of holding value if you plan on selling them in the future.
Watch design
Some of the watches in this collection have existed and remained popular among watch lovers for decades because of the timeless designs used.
Quality of Materials
Panthère de Cartier watches are not just known for their beautiful panther designs but are also popular for the quality of gold, steel, diamonds, and other precious metals used in the production of the timepiece.
By designing a collection of women’s watches that radiates luxury, beauty, and quality all at once, Cartier has put together the Panthère watches specifically for women with a taste for the highest grade of jewelry.
Should you Buy a Panthère de Cartier?
When it comes to women’s watches, the Panthère has been seen as a timeless piece for years. Its popularity among notable people over many decades has made it a status symbol since its invention. But when it comes to the average person, is the Panthère de Cartier a good purchase?
There are many things to consider when trying to purchase a Panthère watch. The cost of the watch is a major consideration. This is a luxury collection that makes the price of the watches to be on the high side. The cheapest Panthère timepiece sells for around $4,000, while more expensive ones could cost more than $70,000. Investing in a timepiece of such an amount is no small feat, so getting one that you will appreciate for a long time is essential.
This watch is a good choice for active women who want to maintain a classy and beautiful look on the move, as the materials used in the design are meant to make the watch resistant to different harsh conditions. The timepiece is also a good fit for casual attires as well as when you are dressed for special outings.
Other renowned luxury watchmakers like Rolex and Patek Philippe have watches of comparable standard to the Panthère de Cartier. But the unique panther design has made this collection stand out from these other brands. This timepiece is a great choice if you are looking for one that will stand you out from others.
Pros and Cons of the Panthère de Cartier
Some collectors have used watches like the Rolex Datejust, Patek Phillipe Nautilus, and the Omega Seamaster to compare watches in the Panthère collection. These timepieces are of a good standard, but the Panthère de Cartier is a much better watch in some aspects.
Pros
Here are some of the aspects of the Panthère de Cartier that make it a good choice for most buyers:
Design
Among watches of the same standard and recognition as the Panthère de Cartier, this timepiece is one of the few that have a unique design. The adoption of the panther design all over this timepiece totally sets it apart from the others.
Versatility
Panthère de Cartier watches are made to fit most situations and outfits, which is something most other luxury watches do not have.
Femininity
It is no surprise that this timepiece is popular among some of the most beautiful women in the world. It is a watch for showing off stylish and confident feminine energy. Its elegant and sleek designs, as well as the shiny, luxurious materials used, make it a must-have for women looking for a high-end timepiece.
Cons
Below, you can find some of the disadvantages that come with buying and owning a Panthère de Cartier:
Price
This timepiece is no doubt a luxury piece, so it is not a surprise that it comes with such a high price—however, other brands with watches of the same standard offer lesser prices than the panthère de Cartier. The quartz version of this watch is the cheapest at around $4,000, and the automatic cost as much as $10,000.
Recognition
Most people like a noticeable timepiece, but some enjoy a more subtle watch that does not call so much attention. The Panthère de Cartier lacks a less shiny look in the collection, which limits its market base.
Conclusion
The competition in the luxury watch business has been in existence for hundreds of years, and it has recently become more popular among women’s watches with the adoption of new designs.
There are various luxury brands out there that produce quality watches. You can find watchmakers that sell cheaper luxury watches than the Panthère de Cartier. But when it comes to a luxury timepiece that offers versatility, femininity, and a timeless design, only a few come close to this fierce panther.