Category: Grand Seiko

Part of what makes Grand Seiko such a timeless investment is the craftsmanship and historical quality that goes into it. As you might expect, those details can get pretty extensive, but they all matter when it comes to the visual symphony of the final product.

The watch brand has a core focus on ease of use without skipping on the beauty and precision of its mechanical components. Aside from their many collections, Grand Seiko has always had a knack for taking inspiration from nature for its designs.

You can definitely see this in the SBGE295, as the design of the dial is inspired by the peaks of the Hotaka Mountains in Japan. This watch’s natural green tone draws me in the most, and it’s clear that many others agree. In this review, I’ll show you all of the highlights from the SBGE295 and give you a great visual of how it would stand out in your collection.

A Glimpse at the History of SBGE295

Manufactured in two unique locations throughout Japan, each Grand Seiko watch is born in the Shizukuishi or Shinshu watch studios. This particular watch was made available in July of 2023, and it is one of the newer designs from Grand Seiko in recent years. 

The SBGE295 is an addition to Grand Seiko’s Sports Collection, which is known for its blend of style and sporty lifestyle. A personal favorite when it comes to more relaxed engagements.

Although it isn’t uncommon for Grand Seiko to reissue or take inspiration from older models, this particular design stands as a fresh perspective. You can find similar designs within their Sports Collection, but these are known to be rather new to the Grand Seiko lineage. There may not be an extremely long history behind this design, but it still stands as a new favorite in my own collection.

It’s a great example of how the watchmaker has come so far and the level of effort and detail they put into every creation. Even after decades on the global market, that historical quality is still found in the details of every timepiece, including the “Hotaka Peaks” SBGE295. This watch sits among a few others in its collection, but it’s the green contrast that really makes it special.

Case Specifications Unwravelled

At a glance, a 44mm case diameter sounds somewhat large to anyone, but Grand Seiko put some thought into that for a better feel. This was accomplished by engineering a curved case while still displaying the visual aesthetic of a 44mm diameter. 

Take it from someone with a noticeable skinny wrist; I feel this watch looks and fits just fine from every angle. A small detail like this can make a watch much more comfortable on the wrist for all-day wear.

Aside from the case diameter, the watch is 50.8mm lug-to-lug and has a thickness side profile of 14.7mm. Once again, the lug-to-lug can look on the larger side, but this is compensated by GS’s clever approach with a curved case. 

It works with a Spring Drive movement and boasts a stainless steel housing with durable sapphire crystal. These small design choices make the watch stylish, durable, as well as scratch resistant. 

While you might feel like the case dimensions would be bulky, my own experience has been pleasantly form-fitting. My relatively small wrist has made it challenging to blend with some watch styles, but Grand Seiko Engineering always finds a way to make it work. 

This particular watch case boasts the Zaratsu finish, popularized by the Grand Seiko name. Better yet, you’ll find a majority polished look, with some light brushing on the lugs. Down to the finer details of the case, the bezel is bi-directional, offers a soft click, and comes with a sapphire insert. 

White portions of the bezel glow in the dark due to the fine layer of Grand Seiko’s LumiBrite compound. It’s also made with a screw-down crown placed at 4 o’clock and locks in at a water resistance of 200m.

Even if you don’t see the case back very often, it comes with the famous engraving that makes it an official Grand Seiko. Also made from stainless steel, the case back shows the famous Grand Seiko lion engraved in the middle. 

Part of what sells me about this watch case is the fact it hits the perfect middle ground between sport and luxury style. Although case design can be a big selling point for many people, the dial offers plenty of hidden beauty and engineering.

Details of the Dial

The dial is a standout feature, to say the least, as it includes a vibrant, patterned green color. It represents the lush nature of the Hotaka Mountains, and the overall finish is unique to its own as well. On top of the fully LumiBrited bezel, the same approach is taken on the hands. This ensures perfect visibility in the dark without being too jarring to the eyes.

Amongst the deep greens in this dial are also very faint blue undertones in the right lighting. The deep color of the dial and the form-fitting nature of the watch make it perfect for on-the-go or more professional settings.

Grand Seiko created this specific dial pattern in hopes of honoring the sharp winds that have shaped the Hotaka Mountains over time. At a glance, the pattern seems somewhat random, but this doesn’t deflect from its beauty in the slightest.

Its surroundings are complemented well by the 24-hour crystal bezel, the contrast of white and silver tones, in addition to day and night indicators. Throughout the watch brand’s history, they have played with many hues of green in their timepieces. This shade is specifically one of the boldest, in my opinion, and the textured pattern only takes it to new heights.

You’ll find a small date window at the 4 o’clock position that’s easy enough to read but not large enough to distract from the dial’s beauty. Other details include the power reserve indicator at the 9 o’clock position, and indices are engraved with a visibly ribbed texture. I love that the minute track is equally vibrant to its surroundings without taking away from any part of the design. 

Of course, in low lighting, the 12, 3, 6, and 9 markers glow due to their touch of LumiBrite. As an additional note, I don’t find myself doing double-takes at my dial, even if it’s in dim lighting. I’ve found it maintains this luminosity for a surprising amount of time.  With hour, minute, and GMT hands on top of easy bezel rotations ensures you always know what time it is.

Putting the Spring Dive SBGE295 in Motion

The Spring Drive movement of this Grand Seiko watch comes with some respectable detail. Featuring the mechanical Caliber 9R66 alongside quartz precision, it promises an accuracy of  ±1 seconds per day and  ±15 seconds per month.

Its effortlessly smooth glide will always impress, and it’s entirely silent without a single passing click. While I don’t necessarily have a problem with the tick of a quartz movement, it’s hard not to be impressed by the unique Spring Drive quality. 

The 9R66 is also the first in-house Spring Drive movement to come with the GMT function, which is now a staple of the design. Wearers can also appreciate the sizable 72-hour power reserve on a full wind.

What makes this watch a true GMT timepiece is its ability to adjust the hour hand without affecting the GMT hand’s position. Those who travel for business or pleasure will appreciate the easy timezone adjustments of the GMT hand and date display on the dial. 

With only a brief look, there are a few minor details you might have missed about this movement.  The Caliber 9R66 was released in 2006 and stems from the predecessor 9R65. 

Moreover, a fourth hand was added from its previous version, which is dual time zone tracking. A detail I really appreciate more than anything is that it features automatic winding, working alongside your wrist movements.

It’s truly a sight to behold for newcomers and enthusiasts, as the seamless movement on top of beautiful design is something anyone can appreciate. The combination of silent movement and easy adjustments make it a fan favorite for everyday wear. Moreover, its continuous movement symbolizes the fact that time never stops. 

While the many small details about movements are important, you can’t ever ignore how the watch strap looks and feels. Even with adjustments being possible, the nuances of a watch strap can be a quick deal breaker for a lot of people.

A Look at the Strap Quality

Sitting at a 21mm lug width, the strap on the SBGE295 is beyond comfortable. While the lug width can make it challenging to find other straps, the design makes it pretty easy to swap out, nonetheless. It includes a flawless triple-folding clasp with push button release and three-link stainless steel across the entire band. 

You can find several visible features that make the strap stand out. Some of my highlights include polished details across the band and four different micro-adjustments for a varied fit.

The specifics of the band design may seem bulkier on thinner wrists, but the adjustments can help with that. It also blends extremely well into the case with a similar approach in contrasting finishes. Unlike some other Grand Seiko designs, this is the only band style available for the SBGE295.

Aside from Grand Seiko’s unique touch to all of their craftsmanship, many aspects of this watch offer a classic, reliable look. There’s a symphony of engineering happening here that catches my interest beyond surface-level beauty. 

The polished accents on the strap are the perfect width, in my opinion, and never seem to distract from the brushed contrast. With the right lighting, this can create a gradient-like effect that’s undeniably gorgeous.

With the right fit, you’ll barely even notice it’s there until that color catches someone’s eye. However, to really get an understanding of what the full experience is like with this Grand Seiko, it requires acknowledging the entirety of its design and performance.

The On-Wrist Day-to-Day Experience

Although many people refer to the somewhat larger nature of this watch, the engineering behind the sloped design is the main reason I ever gave it a look. With the right fitting, it will feel snug to the wrist without causing any kind of discomfort. No sliding or rotating around the wrist. Of course, the completely silent movement, which makes it a little stealthier on the day-to-day, is a plus.

Then again, it will have its time to shine, as it can stand out from any suit and is a great compliment for more active lifestyles. Even if the watch looks somewhat larger from a bird’s eye view, it will feel smaller due to the curved engineering. 

The sweet spot would be for those with a 7.5-inch wrist or higher. Once again, take it from me: my wrist doesn’t come close to that, and I still love the fitting look of the case.

I find the simplicity and precision of the crown and easy-to-read dial make it a great starter choice for any new enthusiast. As for the veterans, it’s the smaller details that will ring a bell. A few examples include a silent Spring Drive movement, a durable bi-directional bezel, and mechanical caliber and quartz regulation.

There are a few key aspects about this watch that are more than memorable and make it a great option for daily wear. A stylish and deep green dial with a contrasting texture; I catch myself staring at it in different lighting all the time.

Aside from this, you’ll love the continuous silent hand motion with excellent precision. The angled crown is easy to access, and the rotation feels buttery and effortless.

It’s always understandable to explore your options, but the SBGE295 is definitely considered one of the more affordable luxury watches. Pricing is bound to vary based on where you look, but it sits at a crossing point that’s great for both newcomers and veterans. Not to mention, anyone who owns one will have something they can pass down for generations if properly taken care of.

Pricing and Availability

For the most part, with most reputable retailers, the Grand Seiko Spring Drive SBGE295 goes for anywhere between $6,000 and $6,600. I find it difficult to find my preferences under the $8,000 range most of the time, so I see this as a win. Considering this would be a lifelong investment, it’s well worth the asking price from my point of view.

Availability isn’t too much of an issue, either. Especially with Exquisite Timepieces, as we maintain a reasonable price point based on current market values. For pre-owned versions of this watch, you can generally find it available for $5,200 to $5,600.

As time passes, pricing will inevitably shift a bit, but this is more than reasonable, even with the watch only being a little over a year old. A fantastic introductory timepiece or another beautiful addition to an enthusiast’s collection, Grand Seiko did well to honor the Hotaka Mountains with this design.

The Bottom Line

Is the Grand Seiko SBGE295 worth the investment? More than you’ll know until you can put one on for yourself. Not only does it feel like the perfect weight and feel for most people, but the deep textured green of the dial is a must-have.

I can’t get over the LumiBrite, and the contrasting accents of the stainless steel make the watch pop no matter what you’re wearing for the day. Although this watch hails from the Sports Collection, it’s a great option for everyday wear that won’t distract too much from your ensemble. If you’re looking for something new and unique in the market, this is a Grand Seiko design you don’t want to skip out on.

I have to be honest, there are few collections of watches in the luxury market that have captivated quite as intensely as the Grand Seiko Seasons Collection. I’ve followed this collection with bated breath ever since it debuted in 2019, but since these models aren’t all that easy to come by, I’d only ever seen a few in person. 

To me, this is a collection that has set a new benchmark for dial construction – even for Grand Seiko – with each dial reflecting one of the twenty four “sekki” in Japan (more on that shortly). The original four models featured Spring Drive movements and have become popular models in their own right. But a few years later, another installment was introduced: the Grand Seiko Elegance “Shōsho” SBGJ249 watch. This model combines a uniquely textured dial inspired by “Shōsho,” the high summer, and is powered by one of the brand’s in-house hi-beat GMT movements. 

History of the Grand Seiko Seasons Collection 

For those of you new to the Grand Seiko Seasons collection, this is a line-up of beautiful dress watches from the Japanese watchmaker that captures the essence of the four seasons through exquisite dial designs. 

In Japan, they don’t simply just name the months spring, summer, fall, and winter. Instead, they have 24 “sekki”, solar terms in the Japanese calendar that mark specific seasonal changes. Grand Seiko’s Seasons Collection reflects these “sekki” with dials that embody the unique colors and textures of the changing seasons. 

When the first four models of this collection were released in 2019, they set a new standard in dial craftsmanship and showcased a clear distinction between Grand Seiko and its sibling brand, Seiko. While Seiko offers a range of quality timepieces, Grand Seiko operates as a separate entity, focusing on high-end, intricate designs with superior mechanics. 

These initial models featured Spring Drive movements and classic time-and-date-only displays. A little later, in 2020, Grand Seiko introduced several exclusive models for the US market, also powered by Spring Drive movements but with added power reserve indicators. 

Then came the Grand Seiko Elegance “Shōsho” SBGJ249 watch in 2021, which added an extra layer of functionality to the collection. This model incorporates a GMT hand and a 24-hour scale powered by a Hi-Beat movement. 

My initial concern was whether this additional functionality would overwhelm the dial, potentially detracting from the sophisticated aesthetic for which Grand Seiko is known. However, as a frequent traveler, I find that having a GMT feature is incredibly practical, and I’m eager to see if the SBGJ249 manages to maintain the refined elegance of the Seasons Collection while offering this added functionality.

A Tall Stainless Steel Case 

As soon as the Grand Seiko Elegance “Shōsho” SBGJ249 arrived for review, I couldn’t wait to strap it onto my wrist. And let me tell you, I was blown away—most by the dial (which I’ll dive into shortly) but also by the overall case design. 

With a relatively small wrist of about five and a half inches, I was excited that a GMT watch with these dimensions wore so well.  Don’t get me wrong, it’s definitely a statement piece, but that’s exactly what I love about it. The size is perfect for getting noticed without feeling overwhelming. 

The Grand Seiko SBGJ249 measures 39.5mm wide, 14.1mm thick, with a lug-to-lug span of 46.9mm. The width is ideal—versatile enough to suit a range of wrist sizes – while the thickness is on the larger side for a dress watch, making it a bit more challenging to slide under a tight shirt cuff. But that said, you have to appreciate that the movement inside needs that space to work its magic. The extra height is down to the additional GMT hand and the box-shaped sapphire crystal. 

The case back does feature a domed, almost bubble-like finish that helps the watch to sit lower than its height suggests, though it’s still relatively thick for a dress watch. The case shape is a nod to the classic 62GS design, and as such, most of the case is polished using Grand Seiko’s renowned Zaratsu technique, which creates a mirror-like finish. The sloping stepped bezel, case sides, and faceted lugs all benefit from this high polish, with just enough brushed detailing to highlight the crisp transitions that Grand Seiko masters so well. 

Unlike some earlier models in the Grand Seiko Seasons collection, this one has a 30-meter water resistance, compared to the 100 meters we’ve seen before. While I wish it offered a bit more protection—especially since I’d consider this a go-to travel watch—it’s still a dress watch at heart, so 30 meters isn’t out of the ordinary. The water resistance is mainly due to the knurled and polished push-pull crown at 3 o’clock, which replaces the typical screw-down crown seen on other models.

A Water-Inspired Dial

Grand Seiko is famous for many things: their meticulous Zaratsu-polished cases, their in-house movements, and, of course, their stunning dials. I can’t think of a time I’ve been disappointed by a Grand Seiko dial, and the Grand Seiko Elegance “Shōsho” SBGJ249 certainly lives up to these high standards. 

What I love most about Grand Seiko isn’t just that they create beautiful dials; it’s that they weave elements of Japanese culture into every design. Whether inspired by the intricate patterns of traditional Japanese fabrics or the textures of a specific tree near the Grand Seiko studio, their dials always tell a story.

In the case of the Grand Seiko Elegance “Shōsho” SBGJ249 watch, it’s part of the Seasons collection, celebrating one of the 24 “sekki” called Shōsho—late summer. The dial has a soft, understated elegance, colored in a crisp pale blue that shifts to almost silver depending on the light. 

According to Grand Seiko, it’s meant to evoke the surface of water when sunlight dances on it, and the wind creates gentle ripples. Water was the first thing that came to mind when I saw the dial, so Grand Seiko has truly nailed the aesthetic.

This is one of those dials you can stare at for ages, and as always with Grand Seiko, it looks even better in person than in photos. While I’m not certain of the exact techniques used to craft this dial, I’m sure it wasn’t easy—despite the dial’s relaxed, effortless appearance, with its horizontal brush strokes that create these delicate waves.

The circumference is adorned with a half-style printed railway minute track in black, interrupted by faceted indices with polished surfaces. Just inside the hour markers is the 24-hour scale, printed in deep navy blue, perfectly matching the heat-treated blue GMT hand. 

The hour and minute hands are sharp and dauphine-shaped, while the seconds hand is left sleek and simple. Completing the design is a sculpted date window at 3 o’clock, an applied GS signature at 12 o’clock above the black-printed Grand Seiko logo and the movement details neatly printed at 6 o’clock.

As I mentioned earlier, my biggest concern with the SBGJ249 was whether the dial might feel cluttered with the addition of extra complications. But I’m happy to report that it doesn’t. Grand Seiko has done a fantastic job of balancing the new markings and hands, maintaining the elegance of a dress watch while adding practical functionality.

A High-Beat GMT Movement 

The most notable change for the Grand Seiko Elegance “Shōsho” SBGJ249 watch compared to previous novelties added to the brand’s Seasons collection is its movement and the added functionality that comes with it. 

While Grand Seiko is perhaps best known for their innovative Spring Drive movements, which blend the best of mechanical and quartz technology, they also have an impressive lineup of Hi-Beat movements that are purely mechanical and boast remarkable performance. 

The Grand Seiko Elegance “Shōsho” SBGJ249 is powered by the Caliber 9S86 movement, a robust automatic winding movement with anti-magnetic and shock-resistant properties. It also has a power reserve of 55 hours and a frequency of 36,000 vibrations per hour (that’s 10 beats per second). 

It’s also impressively been adjusted in six positions and offers an accuracy of -3 to +5 seconds per day, which is even better than the standard set by COSC for chronometer certification. 

The added GMT complication in this watch is a “true” GMT function, which is a significant feature for frequent travelers like myself. Unlike an office GMT, which requires resetting all the hands to change time zones, a true GMT allows you to adjust the local hour hand independently using the crown in the second position, without stopping the seconds hand or affecting the accuracy. 

This means you can switch time zones seamlessly while the watch continues running smoothly. And while it’s not quite as fluid as a Spring Drive movement, the seconds hand of the Caliber 9S86 still glides relatively smoothly, making ten tiny incremental jumps every second, compared to the 6 or 8 jumps of standard movements running at 3 or 4 Hz. 

The movement is showcased through the screwed case back of the Grand Seiko Elegance “Shōsho” SBGJ249 watch, protected by sapphire crystal. While the finishing of the movement isn’t overly decorative, it’s fitting for a movement focused on functionality. You’ll find wide Geneva-style stripes across the central bridges and oscillating rotor, polished screw heads, a polished barrel, bevelling on the bridge edges, and gold-filled engravings.

A Metal Bracelet

The bracelet on the Grand Seiko Elegance “Shōsho” SBGJ249 watch follows the classic style of the Seasons Collection, featuring a mix of brushed and polished surfaces. The outer links are brushed, while the inner links have a polished finish, creating a subtle yet striking contrast. The bracelet is secured with a two-button deployment clasp, topped with the Grand Seiko logo in relief. 

The clasp is slim and tapered, which gives the watch a sleek profile on the wrist. However, this does mean it doesn’t include a micro-adjustment feature, which might be a drawback for those who prefer precise sizing. Fortunately, the bracelet comes with half links, allowing for some degree of fine-tuning to get that perfect fit.

One thing to keep in mind is the 19mm lug width. While it can be a bit tricky to find straps in this size, the good news is that the watch has drilled lugs, so making strap changes is easy and hassle-free. So, even if the 19mm width limits your options a bit, you’ll still have the flexibility to swap out the bracelet for a strap that suits your style. I’d personally love to see this watch on a dark blue alligator leather strap. I feel like it would suit the dial and its navy blue hardware perfectly.

On-Wrist Experience 

The dimensions of the Grand Seiko Elegance “Shōsho” SBGJ249 watch make it versatile enough to fit a wide range of wrist sizes, from as small as five and a half inches (if you prefer a larger watch) to around 7.5 inches. However, the watch does have a noticeable thickness due to its domed sapphire crystal and automatic movement, which means it’s not the best option for slipping under a shirt cuff. 

This gives it a sportier feel, though it can still be dressed up for more formal occasions. On the wrist, it feels incredibly sturdy and robust—exactly what you want from a watch when you’re traveling. You need that peace of mind, knowing you have something reliable that you don’t have to constantly worry about. 

Now, does the 30-meter water resistance let it down a bit? Yes. I’d say that’s the biggest drawback for me with this watch. It’s something to keep in mind, especially if you’re used to sports watches that can handle a quick dip in the pool. But as long as you’re aware that this isn’t your typical sports watch and remember to take it off before getting into the water, it’s not a deal-breaker. 

For me, the standout feature of this watch, and what really makes it a joy to wear, is the dial. It’s breathtaking. I’ve honestly found it hard to focus on writing this review because I keep getting lost in the dial’s beauty. The texture, while subtle, is exquisitely detailed, perfectly capturing the effect of light dancing on a breezy water surface—just as Grand Seiko intended. The color is equally stunning, hovering between pale blue and silver and shifting depending on how the light hits it. It’s the kind of dial that will make this watch a conversation starter, no matter the occasion.

Price & Availability

The Grand Seiko Elegance “Shōsho” SBGJ249 watch retails brand new for $6,800 from authorized Grand Seiko stockists like Exquisite Timepieces. It’s not the smallest of price tags, but when you take into account the level of case finishing, the in-house hi-beat movement with added GMT complication, and, of course, the insane finishing on the textured dial, the price really does make sense. 

In fact, I think it’s well-priced for a watch of this caliber, and having worn it this past week, I think it is worth every penny. If needed, you can also find the watch on the second-hand market for a little cheaper. I’ve seen a few pre-owned models offered between $4,500 and $5,000. 

At the time of writing this, the Grand Seiko Elegance “Shōsho” SBGJ249 watch is a permanent fixture in the Japanese watchmaker’s collection. But it is a model that has been around for three years now, so if it’s one you’re really interested in, I wouldn’t leave it on your bucket list for too long.

Conclusion

The Grand Seiko Elegance “Shōsho” SBGJ249 is a stunning watch, but like any design, it’s not without a couple of minor critiques. The first is its water resistance. With only 30 meters, it’s a bit less than I’d expect for a watch that gives off a daily-beater, travel-friendly vibe. However, considering that it looks like a dress watch, this level of water resistance isn’t unusual—most dress watches have similar ratings.

My other concern is the case thickness. It’s a bit taller than I’d typically prefer, but I understand that when you’re dealing with a hi-beat movement of this caliber and added complications like a GMT, the case needs to accommodate those features. So, while it’s not as sleek as some other options, the extra height is justifiable.

That said, everything else about this watch is exceptional. The case finishing is top-notch, the movement’s accuracy is impressive, and as is always the case with Grand Seiko, the dial is truly the star of the show. I can’t find a single flaw with the dial. Even my initial concerns about it feeling cluttered due to the GMT hand and 24-hour scale have been put to rest. It’s a gorgeous watch, and as long as you’re mindful of the water resistance and dimensions, I’m confident you’ll love it as much as I do.

Fall is my favorite season. There’s something beautiful about the sound of crunchy leaves on the ground and the excuse to add pumpkin and cinnamon into every recipe. It’s also a time when a subtle yet captivating palette comes to life, often filled with oranges, rust and deep red. But when autumn comes near its end, there are other tones that we often don’t even notice. These include the delicate silvers of frost and the muted green tones of fading leaves. It’s this nuanced spectrum of colors and textures that Grand Seiko beautifully brings to life in their Heritage SBGA427 watch, a watch I have been excited to get hands-on with for quite some time now.

Grand Seiko’s Seasons Collection

If you haven’t already checked out Grand Seiko’s Seasons collection, I urge you to do so. The Japanese watch brand has managed to capture the essence of Japan’s twenty-four “sekki” in a range of dial designs. “Sekki” basically describes the different markers of the changing seasons throughout the year. 

Whereas we simply describe them as spring, summer, fall, and winter, the Japanese have a more poetic way of watching the journey of nature, whether it’s the exact moment spring awakens, known as “risshun”, or the first days of winter known as “daikan”. It’s a collection I’m incredibly fond of. There’s something really beautiful about the way Grand Seiko tells the story of the seasons and captures the look and feel of the weather and views through unique dial colors and textures. 

The collection originally debuted in 2019, introducing four watches that represented one of Japan’s twenty four sekki. These included the Grand Seiko SBGA413, named Shunbun, acting as a tribute to Japan’s cherry blossom season, and model SBGH271, known as Rikka, which honored the moment spring turns to summer. There was also SBGH273, or Shubun, to celebrate the autumnal equinox, and finally SBGA415, named Taisetsu, portraying the serene beauty of winter’s deep snowfall. 

Then, in 2020, Grand Seiko expanded the collection further with two special editions exclusive to the United States. One of these is the very watch I’m reviewing today, the Grand Seiko Heritage SBGA427, also known as “Soko”. This particular model celebrates the very end of autumn when the classic warm oranges of the autumn season begin to turn gray and silver as frost starts to embrace the forest.

A 62GS-Inspired Case

While the original Grand Seiko Seasons models from 2019 were a bit on the large side for my wrist—although I’d still wear them if I was feeling brave —the Grand Seiko Heritage SBGA427 feels a lot more comfortable and wearable, especially if your wrists are on the smaller side. The difference might seem subtle, but it makes a noticeable impact. This model is slightly more refined at 39mm in width and just 12.3mm in height, compared to the previous 40mm models with their 13mm height. It’s also worth noting the slightly shorter lug-to-lug distance of 46.8mm, versus the 47.0mm of the older editions.

Like before, the Grand Seiko SBGA427 pays homage to the historical 62GS, Grand Seiko’s first automatic watch released in 1967. Known for its striking mirrored, multi-sided case and bezel-free design, the 62GS was famous for its Zaratsu-polished finish, giving it an organic, almost ethereal feel. The SBGA427 mirrors this legacy with its own sleek and soft profile that beautifully hugs the wrist.

Crafted from stainless steel with both satin and polished finishes, the watch’s polished surfaces are achieved through Grand Seiko’s intricate Zaratsu technique. This process involves meticulously polishing the stainless steel against a spinning tinplate—a craft that takes around three years to master. While Zaratsu is often used on smaller components, it’s impressive to see it applied to the entire case, resulting in a finish that captures the light beautifully. 

The Grand Seiko Heritage “Soko” SBGA427 watch features a screw-down crown at 3 o’clock, knurled for easy grip, and offers 100 meters of water resistance, underscoring its sporty design. The case back is also screwed down and includes a sapphire crystal window to showcase the Spring Drive movement inside. Above the dial, another piece of sapphire crystal is added, this time a dual-curved piece treated to anti-reflective coating on the inner surface to enhance readability in various lighting conditions.

Dial

Before we get into the details of the Grand Seiko Heritage SBGA427’s dial, I mentioned that there were in fact two special editions launched in 2020 exclusive to the US market. Both these models bear the nickname “Soko”, translating to “frost descends” to represent the end of autumn when the first frost touches the forest. Although named the same, their dials offer distinct variations. 

Model SBGA429, the sibling to today’s Grand Seiko Heritage SBGA427, features a darker gray dial reminiscent of the shadows cast by bamboo at autumn’s end. In contrast, the SBGA427 showcases a light silver dial that represents the fleeting breaks of light in the forest of Arashiyama. Both displays exhibit a vertical grained pattern and touches of green, reflecting the diverse hues of bamboo stalks. 

The vertical satin-brushed texture of the surface cleverly emulates the tall, slender bamboo trees and creates a dynamic display that shifts in color depending on the light and angle. The dial of the Grand Seiko Heritage SBGA427 transitions from a light silver to a slightly darker gray, and in some cases, even displays a soft pale blue in certain lighting. 

For a brilliant touch of contrast, the Grand Seiko Heritage “Soko” SBGA427 watch uses emerald green for the seconds hand, power reserve hand, and the movement lettering at 6 o’clock. The rest of the dial features silvered elements, including the sharply faceted hour and minute hands, indices, and date window border, all meticulously hand-finished with diamond-tipped milling tools to mirror the Zaratsu-polished case’s high shine. The only additional hint of color is the subtle gold on the “GS” logo at 6 o’clock, positioned above the black “Grand Seiko” text.

Movement

The Grand Seiko Heritage SBGA427 is powered by the well-known Caliber 9R65 movement, a standout Spring Drive movement made in-house by the Japanese watchmaker. Unlike traditional mechanical movements that rely on a balance wheel and escapement, Spring Drive movements combine the best of both mechanical and quartz watchmaking. 

It uses a traditional mainspring for power, but instead of a conventional escapement, it features a unique glide wheel and a quartz crystal to regulate timekeeping. This allows for a sweeping seconds hand that moves in a completely smooth, continuous motion without any of the jerky beats or stutters you might see in other watches.

It arrives with a generous 72-hour power reserve, which you can easily track on the power reserve indicator on the dial front, and an accuracy of +/- 15 seconds per month or +/- 1 second per day. It really is a technical feat, combining the reliability of quartz with the charm of mechanical movements. The 30-jewel movement is visible through the exhibition case back, showcasing beautiful decoration, including striped plates and an oscillating rotor.

Straps

The design arrives on a classic three-link bracelet with a staggered link alignment for a modern, sporty look. Like the case, the bracelet is beautifully finished with polished outer flanks with their own mirror-like finish and top surfaces that are satin-brushed. It’s a pleasing set of contrasts that blends well with the case, almost making it seem like one solid piece of stainless steel. 

While the bracelet doesn’t include micro-adjustments, it does come with half links secured by screws, which allows for some flexibility in achieving a more precise fit. The single-fold clasp is finished with both polished and satin touches and features the GS logo in relief. It also employs a twin trigger release for added security and ease of use. 

One notable aspect is the 19mm lug width, which is somewhat an uncommon sight in the world of watches, so finding an alternative strap or two might be a little tricky. However, that said, it does have drilled lugs, so swapping out straps is made nice and straightforward if you’re up for a change. Speaking of straps, the watch includes a factory strap as part of the package. This strap features a crocodile pattern with green stitching that perfectly complements the green details on the dial. This strap is finished with its own stainless steel deployment buckle. 

On-Wrist Experience 

For me, the Grand Seiko Heritage “Soko” SBGA427 is the perfect fusion of a dress watch and a sports watch. Its dimensions make it incredibly versatile and wearable. With a diameter of 39mm and a lug-to-lug measurement of 46.8mm (50mm if you include the male end links), it sits comfortably on wrists as small as five-and-a-half inches and looks just as elegant on those above seven inches.

The design strikes a fantastic balance between sophistication and durability. Its elegant case finishing and textured dial add a formal touch, while its 100-meter water resistance and robust build make it resilient enough for daily wear. Whether you’re heading to a board meeting, enjoying a night out, or embarking on an outdoor adventure, this timepiece will no doubt transition seamlessly through all these scenarios.

I’d describe the Grand Seiko Heritage SBGA427 as a democratic watch; it suits a broad range of wrist sizes and occasions. If you have a wrist size up to 7 inches, you’ll find it an excellent fit. However, if your wrist is larger than 7.5 inches, you might find it on the smaller side—unless you prefer that kind of style. For those seeking a high-end, premium watch that’s versatile enough to wear every day, this watch is a great choice. 

Price & Availability

The Grand Seiko Heritage “Soko” SBGA427 watch retails brand new for $5,000 at authorized Grand Seiko retailers like Exquisite Timepieces. You might also be able to find it on second-hand websites for a little cheaper if needed, although, at the time of writing this, it wasn’t an easy one to find pre-owned. Those that I could find seemed to be advertised for around $3,500 and $4,000. 

The watch is marked as a special edition, which means that although it’s not limited to a specific set of numbers, it will only be available for a specific duration. For now, it remains a permanent addition to the Japanese brand’s portfolio, but as for how long that will be the case is hard to say.

Conclusion

You hear all the time about how Grand Seiko is dedicated to handcrafting their watches, with hand finishing used both inside and out. But it’s not until you experience one up close that you truly appreciate the craftsmanship. 

The Grand Seiko Heritage “Soko” SBGA427 is a stunning example of this commitment. Its beauty isn’t just something you talk about; it’s something you feel on your wrist. From the exquisite dial finishing to the overall case design and Zaratsu polishing, every detail is executed to perfection—something you’d expect from Grand Seiko, but it’s always a joy to see in person. Even though I’ve worn numerous Grand Seiko watches, each time I put one on, including this model, I’m reminded of why I’ll never tire of them.

The Grand Seiko SBGC251 is a watch with staying power. Once you get some hands-on experience with it like I did, you’ll begin to appreciate all it offers. This is a watch that combines a GMT complication for travel with a sporty chronograph. 

Moreover, the chronograph counters are not presented in your typical 3-6-9 format. The unconventional dial layout is one of its most striking features, along with a lightweight, high-intensity titanium case and sophisticated Spring Drive movement, of course. Before I share what I think about the SBGC251, let’s look at where the design came from.

About The Evolution 9 Series

The SBGC251 was released back in 2022 as part of the Japanese brand’s Evolution 9 Collection, which launched a couple of years earlier. For those who don’t already know, this collection represents one of the biggest launches of the company’s entire history. 

To me, the watches from this series are all wish-list-worthy designs. They capture the traditions and landscapes of the brand’s finest practices. A culture whereby every creation since the company’s founding year of 1967 is inspired by its heritage or the nature surrounding it.

Sometimes Evolution 9 watches take inspiration from the changing seasons throughout the year – maybe a delicate blossom, caught gently floating in the spring breeze or the crisp, white snow-dusted mountains that form a backdrop to the manufacturer’s ateliers. 

Aside from capturing these natural phenomena, the collection is also home to sportier timepieces and travel companions. In fact, the SBGC251 is a combination of both. Its chronograph functions meld with a GMT complication to provide you with a tool that can be worn at the gym, in the office, or when traveling on business. 

The launch of the Evolution 9 Series a few years ago signified characteristics like a curved case, a more robust bracelet, and wider lugs. The brand also decided to make the hands of these watches bolder for greater legibility at night and even created a new font for the numerals on the bezel. All watches within this collection represent an updated version of the familiar Grand Seiko DNA and take inspiration from the original 44GS series.

The SBGC251 Takes Inspirational Cues from the 44GS

The 44GS is the model responsible for shaping the quintessential “Grand Seiko Style” and marked a pivotal point for the brand in terms of its approach to design.

The story goes a little like this. Before the birth of the 44GS watches in 1967, every Grand Seiko watch looked different from the next. While this lack of consistency wasn’t exactly a problem, what the brand wanted to achieve was a watch with a distinctive identity. Grand Seiko wanted to be recognized for an identifiable design language. A young designer had the answer to this.

Taro Tanaka established a new standard for aesthetics that would run through the core of the brand’s catalog like strands of DNA. The criteria gave each watch an instantly recognizable look and a set of features that could be mistaken for no other watch on the market. This grammar of design was known as the “Grand Seiko Style” AKA the 44GS.

The 44GS took its name from the 44GS Calibre, or the 4420 to be more precise. Having led a very successful 50-year run, the design aesthetics that define this look are still as important to Grand Seiko collectors and the brand itself today. 

In fact, you could say it has influenced pretty much every Grand Seiko watch released ever since. The 44GS introduced geometric elements, flat surfaces, angles enhanced by meticulous case finishes, sharp flanks, and geometric silhouettes. Intrigued? We’re going to look at some examples of these design elements in this review of the Grand Seiko SBGC251.

The Case

I mentioned earlier that the Evolution 9 Series, of which the SBGC251 belongs, is inspired by the 44GS and examples of this can be appreciated as you peel back the layers of this design and uncover its hidden details. Uniquely, the Grand Seiko Style can be recognized for its two-dimensional curves and flat surfaces that make up the distortion-free case, lugs, bezel, and case sides of the reference SBGC251. 

Tanaka clearly took a bold step away from the conventional rounded case when developing this set of criteria. Instead, he focussed on inward and outward angles to define the Grand Seiko case and bezel that we have all come to know and love today.

I think these small details are the most important overall. The angles of the case, bezel, and lugs reflect the light in so many different ways on the wrist. In a way, they kind of act as a metaphor for Grand Seiko’s multifaceted skills in craftsmanship. The beautifully carved elements follow through into the hands and hour markers of the dial, perpetuating the brand’s pursuit of perfection.  

Now, make no mistake, this is a large watch. Its 45mm case is crafted from high-intensity titanium – a material that is interchangeable with grade 5 titanium. It sits at a depth of 16.3mm, and from lug tip to lug tip, it measures 52.3mm. There are several 44GS styling elements seen throughout the case. The pointed multi-faceted lug ends with both satin and polished finishes are one example. The polished parts feature the optically smooth mirror finish that is known as Zaratsu polishing.

Earlier, I spoke a little about the period before Tanaka birthed the idea of the Grand Seiko Style. The Japanese brand had already won several awards for precision by the 1960s, but the identity of a Grand Seiko watch case had not yet been established, and this is really where the Zaratsu polishing technique came into play. Tanaka realized very quickly that while Grand Seiko watches were perfect as an individual design, they needed an identity and more brilliance.

Many prototypes were created before reaching the distortion-free, brilliant mirrored finish we all come to associate with the brand today. Zaratsu polishing was the solution to achieving a perfectly flat surface. 

Buffing simply wasn’t enough since it softened the angles that technicians had worked so hard to create. Zaratsu was the missing ingredient in the Grand Seiko recipe. The technique follows the rough buffing and sanding process after a case is carved and sculpted, not to mention stamped with several hundred tonnes of force – a process that requires an expert skill level.

Zaratsu takes the name of a European company that created a special machine by which the case of a watch is polished to an incredibly high standard. The flat surfaces of a case can be polished using this machine by holding it up to the wheel rather than at the side. 

The rotating metal wheel is capped with sandpaper and requires a steady hand and keen eye to achieve its special surface finish. The smallest change in pressure by the hand of the craftsman can change the outcome of the case drastically. Thus, the process requires a significant level of intuition. The process is completed with a final buff, again dependent on the craftsman’s sense of touch.

The case of the Grand Seiko SBGC251 is 100-meter water resistant and is upheld by the help of a Grand Seiko-stamped screw-down crown at 3 o’clock. The crown is executed in a mix of polished and blasted finishes, similar to the buckle logo, while the bezel is sharply knurled to provide an easy grip under the fingertips. This is one of my favorite features in a Grand Seiko watch. 

The finish on the bezel knurling is where you can really appreciate the level of detail in a watch like this, priced at just under the $12k mark. The bezel glides beautifully under a Teflon undercoating, while the top is executed in glossy black color, capped with sapphire glass for a more refined finish. This GMT 24-hour bezel can be used in conjunction with the blue GMT hand to track a third time zone, providing a very handy feature for those having to gauge time zones for business purposes.

The Dial

The hands and hour markers on the dial of the Grand Seiko SBGC251 shine like a diamond. They enhance legibility to no end. Compare this to a simple handset from a Tissot, for example, and the difference is noticeable. The sharp, angular sword-shaped hands entice light to play along their edges while at the same time utilizing flat surfaces for maximum impact. Grand Seiko has done well in creating a highly legible dial by night, too. 

The application of the luminous material on the hands and hour markers can’t be faulted. The pill-shaped hour markers illuminate in a rich green glow, as do the main hands, while the triangular tip on the GMT hand and the 24-hour bezel boast a vibrant blue emission.

The constant seconds on the left side of this handcrafted dial is accompanied by a 30-minute chronograph sub-dial at 1:30, chronograph hours counter at 4:30, and a handy power reserve indicator nestled between 7 and 8 o’clock. 

In other Grand Seiko reviews, we’ve talked about the appeal of the power reserve indicator and the brand’s decision to relocate it to the back of the case in some of the company’s Seasons Collection watches, like the White Birch. I feel that this design looks in proportion to the rest of the dial. I love the unconventional location of the sub-dials in this watch. They’re not only quirky but give the dial a technical look too.

The Movement

It is the movement of this Grand Seiko watch that fascinates me. For its price point, it offers great visual depth through a see-through caseback. You can quite easily become entranced with the Spring Drive movement and its level of finishing. It’s incredibly impressive. Grand Seiko’s technology is nothing short of beautiful.

The Calibre 9R36 is one of the world’s most accurate chronographs. With the ability to measure elapsed time to the nearest fraction of a second, this Grand Seiko chronograph is perfect for calculating speed and distance. It promises an accuracy of +15 seconds a month, or -1 second a day, and comprises 50 jewels for a smooth performance. 

The Spring Drive movement works with the use of the Tri-synchro regulator and a thermo-compensator to check for temperature fluctuations throughout the day. A quartz crystal regulates an electromagnetic braking system, combining mechanical and quartz-powered benefits in one design. The Spring Drive Calibre 9R36 inside the SBGC251 watch offers a power reserve of 72 hours and is what gives the seconds hand an effortless gliding motion.

The Strap

The lug width of the Grand Seiko SBGC251 measures 23mm, and the bracelet is crafted from the same high-intensity titanium as seen on the case. If you take a closer look at the shoulders of the links, you’ll see a nice, polished finish, which I think is what elevates the timepiece to a dressier aesthetic so perfectly. 

The top of the links boasts a satin effect for added contrast against the polished edges, while pins and sleeves are used for the construction of the bracelet. It’s what we tend to see in all titanium bracelets made by Grand Seiko. Several holes are drilled in pairs on the clasp to offer anchoring points for re-sizing.

The titanium buckle has a single-fold design with a twin-trigger release mechanism. The logo is also done very tastefully on the buckle. It’s a nice mix of polished and sandblasted finishes, which I feel enable it to stand out crisply. The lugs of the case have strap tool holes, which easily dismount the strap or bracelet when using a strap tool.

Generally speaking, these are rare in watches within this price bracket on the Swiss market. The fact that Grand Seiko makes strap changes so simple and easy is an added bonus. You can change the aesthetic of the reference SBGC251 simply by changing the band, depending on whether you want something sporty, classic, or dressy. I love this about Grand Seiko watches. A watch that easily transforms with a quick strap change is surely great value for money, right?

How It Wears

The SBGC251 measures a broad 45mm diameter, and while the lightweight titanium material of the case compensates for its heftiness, it is still a large watch. If your wrist measures 6.25 inches, you may struggle to carry this watch off aesthetically. Larger than 6.25-inch wrists, however, shouldn’t have too much of a problem. If you love the watch but you’re unsure whether your wrist can pull it off, you’d be better off switching out its titanium bracelet for a leather band.

The watch carries some thickness too, so it won’t easily slip under every cuff. Worn with a jacket, however, this Grand Seiko watch really comes into its own. In fact, I’d go as far as to say the watch was made for the jacket-wearing type of collector. Does it look good with a leather jacket? It certainly does. A bomber jacket? Absolutely. 

That said, you can easily go more casual with this Grand Seiko watch too. The black dial and baby blue GMT hand lend themselves to a very versatile wardrobe. On the whole, this is an aggressive, sporty model with multifunctional uses, so it makes sense that Grand Seiko made it versatile enough to wear in different attires.

A thinner case would make this watch fit a little better, but all in all, there is plenty to love about this watch and very little to nitpick at. So long as you have the wrist size to carry it, this Grand Seiko watch is ergonomically designed for comfort, style, and functionality. It’s the kind of watch I would easily place inside the “wear-it-till-you’re-dead” bracket, and that’s mainly due to its classic black design, useful complications, and lightweight construction.

The Price

While for many, a Rolex is the ultimate grail and is considered by many as one of life’s greatest accomplishments, Grand Seiko offers something that a Rolex simply cannot – affordability.  The SBGC251 is priced at $11,400 at Exquisite Timepieces and gives you plenty of bang for your buck. 

Not only does the watch offer an in-house movement and a multi-complication design (a combined GMT function and chronograph dial), but its Zaratsu case polishing is a genuine handcraft that takes years to master and hours to complete. You’d struggle to find a watch with a similar level of hand-applied execution as this for the same price point.

Conclusion

The familiar design language of the Evolution 9 Series by Grand Seiko is something that can either be amped up or diluted down depending on the design. The sculpted nature of the watch really impresses me, and it’s something that I’ll always remember about the design, having had some hands-on time with it. Sure, the watch certainly wasn’t made for my female wrist. 

But I can certainly appreciate the kind of “wear it ‘til the end” design that a sports watch collector may be looking for. The GMT function is going to come in handy whether you travel frequently or just want to track friends and family in another time zone and want to schedule a quick phone call.

I very easily (and quite quickly) grew a fondness and respect for the SGBC251. As so often is the case, I barely realize I have, until the time comes to hand it back over. Though I can’t carry its proportions on my wrist, it offers everything a male collector needs in a daily beater. Functionality, reliability, and style.  

It’s the kind of watch that you could easily forget you’re wearing but in a good way. At the same time, it’s still an interesting enough design to keep one’s watch enthusiasm alive. You can check it out in some more detail here at Exquisite Timepieces.

There’s nothing better than a watch that seems rather simple and timeless in its aesthetic at first but in fact, has a whole lot more to offer upon closer inspection. The beauty of its design lies in its complexity, which can only be appreciated by those who take the time to explore its intricacies, whether that be the meticulous movement inside or the more outward displays of craftsmanship on the case and dial. Japanese watchmaker Grand Seiko has a number of designs that fall into this category, and one I’ve yet to truly explore up close is the Grand Seiko ‘Snowfall Mount Iwate’ SBGH299.

History of the Grand Seiko SBGH299

If you’re already a fan of Grand Seiko, it’ll come as no surprise to you that model SBGH299 is inspired by an aspect of its country of origin. Most Grand Seiko watches take inspiration from their Japanese heritage in one way or the other, whether it be a dial color evoking the color of snow on a particular mountain seen outside Grand Seiko Studio’s Shizukuishi or a texture imitating the fabric of traditional Japanese attire.

The Grand Seiko ‘Snowfall Mount Iwate’ SBGH299 is one of the same. It’s a watch that is beautifully modeled after the look and texture of fresh snowfall in the winter mountain scenery seen outside the company’s factory windows. It was released alongside several other new 44GS Hi-Beat references back in early 2023, and although it was nothing groundbreaking in terms of technology and design, the collection made sure one of their best-selling models was kept up-to-date and refreshed.

The collection debuted five references in total, all replacing five existing models with some minor changes made to the case, bracelet, and dials. The series includes reference SBGH301 with a dark gray dial, SBGJ263 with a silver GMT dial, SBGJ265 also with GMT function on a black dial, and SBGJ267, a boutique-only edition with a blue GMT display. Then of course, there’s SBGH299, the model we’re reviewing today, a classic time-only model with an off-white dial.

An Ever-Brilliant Case

Like its brothers and sisters in the Grand Seiko 44GS Hi-Beat collection, the ‘Snowfall Mount Iwate’ SBGH299 model is designed after the iconic 44GS case. What is this? It’s a 1967 Grand Seiko reference that was pivotal in shaping the brand’s style and establishing its so-called Grammar of Design. The design philosophy emphasizes simplicity, precision, and beauty, with the cases often boasting flat surfaces and crisp, sharp angles for a clean and refined look. Similarly, they use their famous Zaratsu polishing technique to achieve a distortion-free mirror-like surface.

One look at the Grand Seiko ‘Snowfall Mount Iwate’ SBGH299 watch, and it’s clear these principles have been applied to the case. The almost barrel-shaped architecture has multiple facets and finishes that allow it to catch the light beautifully.  The strong, angular shoulders are vertically brushed for contrast against the Zaratsu polished flat surfaces found on the bezel, case sides, and lugs. It’s a beautiful example of how light play can make all the difference in how a watch wears.

The case of the Grand Seiko ‘Snowfall Mount Iwate’ SBGH299 watch is masterfully engineered from a material the Japanese watchmaker calls “Ever-Brilliant Steel.” It’s a high-grade, proprietary stainless steel alloy known for its exceptional durability, corrosion resistance, and almost bright white appearance. Its robustness is essential, of course, but the bright white finish of the metal is its standout feature. It gives the watch a more luxurious and refined look compared to traditional stainless steel watches.

As for dimensions, the Grand Seiko ‘Snowfall Mount Iwate’ SBGH299 is a relatively average-sized watch with a 40mm diameter, 13.3mm height, and a lug-to-lug of 46.2mm. I have to say, its lug-to-lug feels a little larger than that, in my opinion, and I think that’s predominantly down to the male end links (possibly one of the only features of this watch I would change – but more on that later.)

The watch arrives with dual-curved sapphire crystal glass on the front, treated with anti-reflective coating for a distortion-free view of the dial. The glass makes up much of the Grand Seiko ‘Snowfall Mount Iwate’ SBGH299’s thickness but does add a touch of vintage flair to the design. The case back also presents sapphire crystal glass, with a knurled pattern surrounding the round insert, drawing your eyes to the movement exposed in the middle. Like the case back, the crown is screwed down and decorated with the GS logo in relief. It provides a healthy water-resistant rating of 100 meters.

A Dial Worthy of a Close Up

You need to trust me when I say this is one of those watches where press shots and online imagery of the watch do not do the dial justice. When the light hits it just right, the Grand Seiko ‘Snowfall Mount Iwate’ SBGH299 watch showcases an absolutely beautiful sunburst pattern that has an almost silver-cream finish to it. It’s almost champagne in some lights before turning a cooler shade of silver in others. It isn’t just your standard sunburst pattern, either. It’s incredibly complex and looks almost like fur or the barbs of a feather.

I’m a huge fan of the texture here. It’s incredibly subtle, which to me, makes it all the more magical. It’s one of those watches you have to see up close to appreciate the complexities behind it, and if you’re like me and you prefer a watch with some hidden intricacies, you’ll love this, too. If it was me, I’d have taken out the date window placed at 3 o’clock so more attention could be placed on the dial, but I understand many watch wearers require the convenience of date complication and so, there it must remain.

Like the silvered border of the date window, the hardware of the Grand Seiko ‘Snowfall Mount Iwate’ SBGH299 is predominantly silver. The hour and minute hands are sharp and sword-shaped, paired with the faceted and brightly polished oblong hour markers sitting at each 5-minute interval. The minute track is printed in black, and the seconds hand, left perfectly straight and uniform, is blued for a beautiful contrast against its creamy silver backdrop.  

A High-Beat Movement

Unsurprisingly for a watch named the Grand Seiko 44GS Hi-Beat ‘Snowfall Mount Iwate’, reference SBGH299 is powered by one of Grand Seiko’s well-known 9S hi-beat calibers. The exact movement in question is the Caliber 9S85 which beats at an outstanding rate of 36,000vph or 5Hz. It has 37 jewels and promises simple time and date functionality. Be aware it doesn’t have a GMT complication like some of the other references in the 2023 collection.

Like all Grand Seiko watches, the caliber is tested to the highest standards, beating even the regulations required by COSC (Official Swiss Chronometer Testing Institute). It has been adjusted in six different positions and tested for an accuracy of -3/+5 seconds per day. Much of its reliability comes from its Spron 610 hairspring, which Grand Seiko argues offers three times more resistance to electromagnetic frequencies and two times the shock resistance of the previous generation Spron hairsprings.

We’re also promised a healthy 55-hour power reserve and when off the wrist, the movement is worth being admired thanks to its beautiful finishing. The use of Zaratsu polishing on the movement’s plates and bridges creates a mirror-like finish that works incredibly well with the finishing on the case. Equally, the Geneva stripes on the rotor and perlage on the mainplate add additional visual appeal.

A Full Metal Bracelet

The Grand Seiko ‘Snowfall Mount Iwate’ SBGH299 watch arrives on a solid Ever-Brilliant Steel bracelet with three-row links and a beautiful combination of polished and brushed finishing. It has a 19mm lug width which tapers down to 18mm at the folding clasp. The 19mm size is a little awkward for those hoping to find an array of straps to swap this bracelet out with, but its drilled lugs do make it a possibility.

The buckle is a standard Grand Seiko folding clasp that follows suit to the crown and shows off the GS logo in relief. Sadly, there is no micro-adjustment on the bracelet, but there is a half link on both sides, so you should be able to get a pretty snug fit.  As mentioned earlier, the strap does include male end links, which is something I’d love to swap out of the design. It makes fitting this model on smaller wrists a little harder as they stick out rather a lot, adding to the overall lug-to-lug width.

On-Wrist Experience

I have to be honest, of all the Grand Seiko watches out there, the ‘Snowfall Mount Iwate’ SBGH299 has never been one to pique my interest. There’s really no other reason than because the imagery I had seen online didn’t look all that enticing. But I should have known; no Grand Seiko photographs like the real thing. These are watches that have to be seen in person because the beauty is in the details you can only see up close. The subtle textures, the play of light on the dial, the meticulous finishing on the hands, and indices—all these elements come together in a way that photos simply can’t capture.

My favorite feature here has to be the dial. I was not expecting to love the creamy silver color or the finely textured sunburst finish as much as I do. It’s really beautiful, and I love how it changes and evolves in different lights. The case is also beautifully done; it’s a classic shape with a set of easy-to-wear dimensions. I have no doubt those of you looking for a daily beater or a formal dress watch will be happy with how the Grand Seiko ‘Snowfall Mount Iwate’ SBGH299 looks on your wrist.

My only irk, and it is a small one, falls to the male end links. The end links do protrude a little from the case, which makes wearing the watch on my five-and-a-half-inch wrists a little difficult. That said, I think this is more down to my distaste for having a small frame rather than the actual size of the watch. It’s worth noting though, that the Grand Seiko ‘Snowfall Mount Iwate’ is going to best suit wrists of 6.5 inches or above. Anything above 8 inches and the watch might appear too small.

Price & Availability

The Grand Seiko ‘Snowfall Mount Iwate’ SBGH299 is available to order new from authorized stockists like Exquisite Timepieces for $6,900. It can also be purchased from second-hand sites for around $4,200. It’s a non-limited edition and since its release in 2023, Grand Seiko has made no mention of removing it from their permanent collection.

Conclusion

The Grand Seiko ‘Snowfall Mount Iwate’ SBGH299 is a beautiful watch through and through. In fact, I’d say it’s something of a hidden gem in the Japanese brand’s collection. Online, it doesn’t look like anything overtly special or different, but in person, this is a stunning watch that perfectly embodies the high levels of craftsmanship Grand Seiko is renowned for. The crispness of the Ever-Brilliant Steel case is beautiful, but for me, it’s the dial that takes the cake. The intricate sunray decoration and the rich, creamy silver hue is worth taking an hour out of your day to see in person.