About Hublot, the exclusive story of Fusion.

Hublot made its name 30 years ago when it became the first Swiss watch luxury brand to fuse precious metals with functional rubber, sparking a revolution for material innovation and aesthetics. In 2004, Mr Jean-Claude Biver - one of the few men who have genuinely left their mark on Swiss watchmaking - gave Hublot a great new boost and revolutionized watchmaking with the creation of the "Big Bang", the multiple award winning chronograph with a contemporary and elegant design, which marked the start of the spectacular success of the brand. Today, with the new high-tech Hublot watch manufacture, building on the impressive growth of the brand, he continues to write the story of the Art of Fusion with the combination of materials like ceramic, carbon, tantalum, tungsten, titanium, rubber with conventional materials as gold, platinum, steel, diamonds and precious stones, while remaining true to the Swiss tradition enriched with the visionary creativity of the 21st Century.